Online magazines have become an inseparable element of the publishing world and their growth is particularly noticeable today. The reason for this situation is
What is storytelling?
Storytelling is a narrative technique to communicate insights to an audience. By seeing how characters are affected and changed by the pl
The powerful new ID solution is a ‘graph of graphs’ grounded in partnership and privacy, creating a panoramic view of consumers regardless of browser
Lotame, t
What value does the word “millennial” actually have?
Americans have heard the term ad nauseum by now. In politics, public relations or marketing, it’s a buzz
What happened:
PR and brand comms teams are increasingly using more data and in smarter way to demonstrate their value to the C-suite, according to the 2019
Online misinformation has significant real-life consequences, such as measles outbreaks and encouraging racist mass murderers. Online misinformation can have po
Children ask lots of questions. Even before children can put together words, they point at things that they want to learn about.
Some are easy enough to answ
What happened?
Research conducted by neuroscientists at Neuro Insights and commissioned by BBC StoryWorks (a BBC Global News’s branded content department) re
Increasing numbers of publishers throughout the world have caught on to the power of magazine and news apps. These apps offer opportunities to reach more online
We’ve reached a point where all of the major browsers have signaled a shift away from third-party cookies, with Google the latest to follow suit stating that co
Digital audiences are craving more social experiences than ever before. Now, publishers are connecting with visitors and subscribers to transform them into loya
Mobile magazine apps can be a way to diversify content, an additional source for acquiring readers, and an extra channel for increasing revenue. However, having
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