Publisher growth tactics for election season | WEBINAR
The digital publishing industry has grown in leaps and bounds since the first document was digitized slightly more than half a century ago. Since Project…
Tip Of The Week
Vahe Arabian
Founder
State of Digital Publishing
Paywalls have become a critical tool for digital publishers seeking to monetize content amid fluctuating…
The subscription economy has experienced significant growth in recent years. As of 2024, premium U.S.…
Want to understand your readers? A customer data platform (CDP) collects customer data from multiple…
You’ve poured your heart into writing a book, not just to see it gather dust…
The 2024 Gen AI x Comms Industry Impact Report leverages survey data from 301 respondents…
Local Publisher Strategies in Australia examines the strategies used by small-scale publishers to grow their…
↳ On-demand Webinar
How to avoid the Goldilocks Tech Trap, which wreaks havoc on giving audiences what they want.
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The Convergence of Innovation and Strategy: Publisher Monetization in 2025
A 5-day online event exploring the future of publisher revenue models.
You’ve already mastered a content game, and you know that your website or app can earn you money. The only question left is how to make the most of your asset? According to Statista, programmatically sold advertising is expected to reach $779 billion by 2028, and getting a piece of this pie seems enticing. My […]
You’ve probably heard the adage about not putting all your eggs in one basket. It’s an especially meaningful one for newspapers. For decades, they relied heavily on advertising revenue. That arrangement stopped working about 20 years ago, as audiences moved online and advertisers followed. News media outlets moved online as well, but they found themselves in […]
The line between entertainment and advertising is increasingly blurred thanks to social media. People no longer just consume content, they experience it – laughing, sharing and commenting. And brands have caught on. The days when people sat through a 30-second TV ad because they had no choice are long gone. Now they can quickly swipe past anything that […]
Paywalls have become a critical tool for digital publishers seeking to monetize content amid fluctuating ad markets. Between 2017 and 2020, the number of news outlets implementing paywalls nearly doubled each year, with adoption accelerating further in 2021 as subscriptions surged globally (Reuters Institute Digital News Report, 2022). Ad revenue plummeted by 10–15% in 2020 […]
The subscription economy has experienced significant growth in recent years. As of 2024, premium U.S. streaming platforms (SVOD) grew 10.4% year-over-year, reaching over 260 million subscriptions . Subscription businesses have outpaced S&P 500 revenues nearly sixfold, marking a pivotal turning point across industries . The subscription market is projected to continue growing, with forecasts estimating […]
It’s cliche now to say that Artificial Intelligence (AI) has changed everything, but it’s also inescapably true. AI is so deeply entrenched in our everyday lives that it has paradoxically become almost invisible – a recent report by Reddit, GroupM and WPP found that only 1 in 6 consumers can often tell when they’re using […]
As an online publisher, you’re likely exposed to countless security risks – from data theft and censorship to geographic restrictions on your revenue. To protect your information and the confidentiality of your sources, it’s a good idea always to use a virtual private network, also known as a VPN. Here, you’ll learn how a VPN […]
Disagreement and uncertainty are common features of everyday life. They’re also common and expected features of scientific research. Despite this, disagreement among experts has the potential to undermine people’s engagement with information. It can also lead to confusion and a rejection of scientific messaging in general, with a tendency to explain disagreement as relating to […]
You’ve already mastered a content game, and you know that your website or app can…
It’s cliche now to say that Artificial Intelligence (AI) has changed everything, but it’s also…
As an online publisher, you’re likely exposed to countless security risks – from data theft…
When it comes to audience management, one thing we at Glide see with so many publishers we speak with is that they are caught in a “Goldilocks problem” with their
The right partners can make all the difference. We want to share a case study from RollerAds about the importance of working with the right ad network. A publisher switched
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I was able to get valuable insights on my project within minutes from people who had real experience. Better yet, I was able to cite the data and insights they shared many times to company leadership over the course of the project.
Amanda Saeli
Product Marketing Manager, MIT Review
Naomi Khor
Marketing Executive, Publift
Managing Millions
Better audience engagement without the tech headaches
How to avoid the Goldilocks Tech Trap which wreaks havoc on giving audiences what they want
11 June 2025
2 PM BST
Online Event
