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Content Strategy

Content strategy and audience development go hand in hand with building an editorial brand. So what are the approaches, strategies and case studies for targeting your audience/s with the right message at the right time? Read the content news and content strategy resources for publishers.

pv magazine: Content marketing and events are our growth areas

With so much negative coverage of publishing, we at Bibblio are shining…
Live/Streaming Video Trends

Live, streaming video has seen a huge surge in popularity since it…
The Content Emoji Phenomenon

What’s Happening: Since the advent of smart phone texting and social media,…
Beyond 800 Words: How the BBC tested alternative news formats for personalisation

What’s happening: What would online news look like today, if it hadn’t…
In the world of Artificial Intelligence, journalism is more important than ever

What’s happening: Many journalists today are worried about what Artificial Intelligence (AI)…
Q&A: Mobile-first strategies for local publishers

Liam Handford of Canvasflow speaks with State of Digital Publishing about his/Canvasflow’s…
Why Medium Launched A Cryptocurrency Podcast

Aaron Lammer doesn’t consider himself an expert in cryptocurrency, and while he…
Inside the Wall Street Journal’s mobile strategy

The Guardian US has recently concluded their 2 year Mobile Innovation Lab…
Improving your content experiences for better audience engagement

State of Digital Publishing will be running an AMA (Ask Me Anything)…
What Is Branded Content?

Branded content is a unique type of marketing. It doesn’t include any…
Stephen Bronner – Entrepreneur

Stephen Bronner, News Director at Entrepreneur Media is the latest digital publishing…
Matt Vespa – Townhall

Matt Vespa, Associate Editor at Townhall is the latest digital publishing professional…
Janell Robisch – Speculations Editing Services

Janell Robisch, Editor, Designer, and Consultant at Speculations Editing Services is the…
Flavia Anghel – Brandingmag

Flavia Anghel, Editor-in-Chief at Brandingmag is the latest digital publishing professional who…
Benjamin Hasson – The Texas Tribune

Benjamin Hasson, Art Director at The Texas Tribune is the latest digital…
Soumya Jain – LuxuryFacts

Soumya Jain, Chief Editor and CEO at LuxuryFacts is the latest digital…