Vahe Arabian, Author at State of Digital Publishing

Vahe Arabian

Founder

Founder and Editor in Chief of State of Digital Publishing. My vision is to provide digital publishing and media professionals a platform to collaborate and promote their efforts, my passion is to uncover talent and the latest trends for all to benefit.

What Is A Data Management Platform, Or DMP?

Having a DMP is a lot like having a first officer like…
The New York Times Launches Watching, Its TV And Film Vertical

In its efforts to capture an ever-distracted mainstream audience, The New York…
The Growth of Content Streaming: What Does This Mean For You?

Streaming of TV and video content continues to rise. While conventional TV…
The Reasons Behind Delish.com’s Success, According to Hearst Media

For those who don’t know, Delish.com is a food-related editorial destination, with…
Retail Advertisers Spent $1.44 Billion On U.S. Google Holiday Paid Search Ads In 2015

Adgooroo earlier this month has released a forecasted 2016 paid search retail…
Pew: Young People Prefer Reading News To Watching IT

According to a new study from the Pew Research Center, young people…
Rogers Media Has Begun Their Digital Content Strategy

Rogers Media is shutting down the print editions of Flare, Sportsnet, MoneySense and…
The Age of Technical Marketing Has Arrived

What is technical marketing? Technical marketing is the use of digital technology in…
Formatting Content For Digital Publication

Over the last six years, the world has changed – a huge…
Selling It Softly With Editorial Commerce

The past saw magazine publishers effectively build loyal relationships with readers and a monetized…