Content Strategy

Content strategy and audience development go hand in hand for building a brand, publication or audience.

See what content strategy can do for you, by reading below.

upday social media content curation
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How to solve audience engagement with social media curation

Digital Publishers have for several years tried to quantify and improve audience engagement using a single ‘golden metric’, however, according to a recent study from Parsely (with 130 respondents), measuring the success of this factors multiple metrics the strongest being shares through creating unique content on social media (also known as social media curation). Following the…

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State of Digital Publishing - Copyright 2017