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    Publisher Inventory Compatibility Score With Mimi Wotring

    Fact checked by Vahe Arabian
    Vahe Arabian

    Founder and Editor in Chief of State of Digital Publishing. My vision is to provide digital publishing and media professionals a platform to collaborate and promote their efforts, my passion is to uncover talent and… Read more

    Edited by Vahe Arabian
    Vahe Arabian

    Founder and Editor in Chief of State of Digital Publishing. My vision is to provide digital publishing and media professionals a platform to collaborate and promote their efforts, my passion is to uncover talent and…Read more

    Mimi Wotring

    Founder and Editor in Chief of State of Digital Publishing. My vision is to provide digital publishing and media professionals a platform to collaborate and...Read more

    Mimi Wotring, Senior Vice President of Publisher Sales and Client Services at DoubleVerify, talks to your host Vahe Arabian of State of Digital Publishing, about their recently released Publisher Inventory Compatibility Score (PICS) and digital media measurement.
    DoubleVerify helps publishers improve measurement, insights and tools to improve ad delivery, enhance inventory quality and drive ad yield performance.

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