Publisher growth tactics for election season | WEBINAR
Office Hours Join us as we discuss short-form videos, Meta’s plans to pivot as it sees more user engagement for news publishers, and successful web story examples that you can use to benefit your news SEO today. About SODP State of Digital Publishing (SODP) is a hybrid publisher and consultancy for publishing brands, helping […]
Office Hours Join Alexis Grant, founder and CEO of They Got Acquired, Claudio Cabrera, VP – newsroom strategy and audience of The Athletic, and Andrew Kemp, managing editor of State of Digital Publishing (SODP), as they discuss the basics of running editorial teams and workflows. Follow along as they interact with SODP members and share […]
Office Hours Join Vahe Arabian, founder of State of Digital Publishing (SODP), and Andrew Kemp, managing editor of SODP, as they discuss the company’s editorial workflow, how the team copes with common challenges daily and learn how to build an effective editorial workflow. About SODP As a hybrid publisher and consultancy for publishing brands, State […]
For nine months, Gannett Co. unintentionally misrepresented billions of ad placements to their advertising clients. While the mistake is currently being rectified, the marketing and advertising world is reeling in the aftermath. We sat down with Ntooitive’s Chief Digital Officer, Brian Johnson, for a temperature check on how these mistakes came to be and what […]
Jacopo’s career in digital marketing began in 2010, after graduating from Bristol Business School when he launched one of the first voucher code websites in Italy and Spain. After moving to London, he joined a leading native advertising company, where he was in charge of various digital marketing activities – including SEO, PPC, content and […]
Justin is one of the country’s top ad and revenue operations leaders. His work has touched dozens of publishers, empowering them to realize over $175 million in revenue for their sites. Justin’s innovative perspective on data practices has helped account management teams, accounting and finance teams, and sales and marketing groups to become focused on […]
Irene McKisson, Principal Executive at AZ Luminaria and Alicia Benjamin, Founder at The Charlotte Voice, talk to your host Vahe Arabian of State of Digital Publishing about the Google News Initiative Startups Playbook and their journey as early-stage news entrepreneurs. Arizona Luminaria is a nonprofit newsroom dedicated to truly local news and community-centred journalism. The […]
Office Hours Join Jeff Coyle, co-founder and chief strategy officer at MarketMuse, and Vahe Arabian, founder of State of Digital Publishing (SODP), as they discuss the critical components of high-quality content and how to measure its effectiveness. About MarketMuse Fully remote since its inception, MarketMuse is a company dedicated to improving content across the internet. […]
Jeremy Fremont, Director of Business Development at Multidots, talks to your host Vahe Arabian of State of Digital Publishing about Gutenberg for Publishers. Multidots is a leading WordPress development agency. Through strategic partnerships, they help content publishers and digital agencies to maximize their performance. Jeremy Fremont Multidots
Appearing in Google’s Top Stories carousel is the holy grail for digital news publishers. It not only provides great exposure for news content — appearing above relevant Google Search results — but is a great way to boost organic web traffic. The Top Stories carousel is a search engine results page (SERP) feature that leverages […]
Kai Henniges, CEO & Co-Founder at vi, talks to your host Vahe Arabian of State of Digital Publishing about The State of Contextual Video Advertising. vi deliver an in-stream video experience to users taking an in article placement to deliver video contents that contextually match the text articles they are presented in. Kai […]
Stephane Pere, Chief Revenue Officer at Poool, talks to your host Vahe Arabian of State of Digital Publishing about The Athletic’s acquisition by the New York Times and audience conversion strategies. Poool provides registration and subscription solutions to turn your audience into leads, members and subscribers. Video recording of the podcast: Stephane Pere Poool
Stephanie Fried, Chief Marketing Officer at Fandom, talks to your host Vahe Arabian of State of Digital Publishing, about her professional journey, the power of UGC content and communities, and the state of Fandom (and their inaugural event). Fandom is the world’s largest fan platform where fans immerse themselves in imagined worlds across entertainment and […]
SODP founder Vahe Arabian shares his thoughts on content promotion with participants on the second day of DCMC 2021. Gone are the days of write, publish and forget. Content marketers need to look beyond traditional content funnels and consider how content flywheels might change their promotion strategies. Listen as Vahe troubleshoots traditional content promotion challenges […]
Yvette Dimiri, Product Manager at Stears Business, talks to your host Vahe Arabian of State of Digital Publishing, about her professional development journey, and the state of subscriptions in the African continent. Stears Business combines a thorough understanding of Nigerian economic affairs with an analytical approach to news. Stears Business Yvette Dimiri
Charlie Silver, Chairman and CEO of Permission.io. and Co-founder of Blockforce Capital, talks to your host Vahe Arabian of State of Digital Publishing, about his professional development journey, digital advertising, the control of user data, open APIs for publishers, and the future of cryptocurrency. Permission.io is the leading provider of permission advertising for eCommerce. The […]
