Audience Development
How does audience development serve all sides of the organization? What are the strategies, approaches and case studies for winning in audience development? Read our news updates and how-tos below.
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Designing “news nearby” distribution for smart cities
What’s Happening: An analysis of the probabilities and opportunities for local journalism…
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Push Notification Value Increases With Intensity
What’s Happening: A new metric for evaluating push notification strategies, Subscriber Lifetime…
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Understanding Loyalty And Reader Retention
Content Insights is the company that created the next-generation analytics solution to…
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Entrepreneurial Journalism At Brooklyn College
What’s Happening: The past decade or so has seen a massive shift…
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How Chalkbeat used GroundSource to publish the unheard narrative of Detroit schools
What’s Happening: Chalkbeat, a nonprofit news publisher that covers K-12 education, was…
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The Rise Of Partnership Journalism In Nonprofit News Organizations
What’s Happening: In the ever-changing news media industry, publishers are constantly trying…
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TicToc’s Expansion Beyond Twitter
What’s happening? Owing to the daunting feats accomplished by TicToc, over the…
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Top 100 Pinterest Trends in 2019
What’s happening? Welcome to the festive period of the year! This is…
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The Future Of Journalism On Smart Speakers
What’s happening: The Reuters Institute at Oxford just released a new research…
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Engaged journalism shows measured benefits and success
What’s happening: A recent report from the Agora Journalism Center suggests that…
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Reddit Publishing for Newsrooms
What is the deal about Reddit? The land of memes, trolls, karma…
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How to Use Personalization to Increase Engagement and Audience Retention
Do you struggle to drive traffic to your website, and suffer from…
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New York Times breaks ground with Voyages
What’s happening: NYT is launching a groundbreaking new feature this weekend in…
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Instagram Stories for Publishers: Embracing Immersive Storytelling
One of the golden rules of digital marketing is meeting your audience…
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What is Clickbait?
What is clickbait? Remember the last time you were reading a short…
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Inside Devon Live’s 0 to 10m pageview one year growth success
The UK, particularly the Trinity Mirror, is showing no signs of slowing…
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