Publisher growth tactics for election season | WEBINAR
There is no one model or effective way to build a digital publishing powerhouse. There’re different monetization models, partnerships, team structures and the like that need to be considered.
Explore with us the different digital publishing operation how-tos and case studies.
Jaemark Tordecilla is a Fellow at the Nieman Foundation at Harvard University, where his focus has been on studying the implications of generative AI on the media industry
Binoy Prabhakar is a journalist of 23 years with a background in print, digital and multimedia.
In February 2024, State of Digital Publishing (SODP) hosted WP Publisher Success Week – an online event for digital publishing and news media professionals. This article is based on the summary of key learnings of a presentation by Angelo Paura, Global Editorial Director at Blasting News. Founded in 2013, Blasting News is both a tech […]
In May 2024, State of Digital Publishing (SODP) hosted Monetization Week – an online event for digital publishing and news media professionals. This article is based on the summary of key learnings of a presentation by Vahe Arabian, Founder of SODP. When developing sustainable first-party strategies, it is important that publishers define their approach – […]
The digital publishing industry has grown in leaps and bounds since the first document was digitized slightly more than half a century ago. Since Project Gutenberg released a digital version of the US Declaration of Independence in 1971, the digital publishing market’s value grew to $186.8 billion in 2022 and is projected to climb to […]
Editors have long known the value of a great headline. A title not only tells the reader what an article is about, it can also communicate tone, voice and point of view. Creating the perfect headline can be a labor of love, with the level of success often deciding how many people read the article. […]
Displaying relevant ads to users without disrupting the user experience (UX) has always been a challenging tightrope for publishers to walk. Showing too many ads or ads that are too prominent can disrupt a user’s browsing experience, while also impacting page load times. On the other hand, displaying too few ads, or ads that users […]
Success in news publishing often boils down to scale and speed. Publishers need to push out large volumes of content and do it fast. However, they often find themselves hamstrung by the shortcomings of legacy content management systems that lack the specialized capabilities required by news publishers. Then, there’s also the matter of cost. Legacy […]
News websites are different from other websites on the internet that either sell products or services, or provide informational or entertainment-based content. News is topical, has a short shelf-life, and needs to be updated very frequently. All news content also needs to be instantly pushed out on all social media channels with the same frequency, […]
This week, the world celebrated International Women’s Day (IWD), which is full of accomplishments and achievements acknowledged by other female leaders and professionals or by themselves. The 2024 theme for International Women’s Day is Inspire Inclusion. The inspiration for inclusion in leadership positions and contributions to industry events (including our own) in the past year […]
Enjoying success as a digital publisher requires staying ahead of evolving audience interests and mastering new technologies. One such technology is the headless content management system (CMS), which opens the door to omnichannel content delivery at a time when audience fragmentation means it’s harder to reach people with a single offering than ever before. Decoupling […]
Manavdeep Singh founded PubLive to provide publishers with a modern CMS designed to help them overcome more of their daily challenges. Digital publishing is a complex endeavor characterized by diverse disciplines that players must master to taste success. Creating great content without a fully flexible and responsive search engine optimization (SEO) strategy isn’t good enough. […]
Between information abundance and falling attention spans, how should publishers prepare to engage future audiences? This is a pressing question as technologically driven changes in media habits become increasingly apparent. Social media and mobile devices now deliver an endless buffet of bite-sized content, leading users to compulsively scroll through their feeds for hours. Many publishers […]
Since writing about Google News Showcase early last year, I’ve been pondering the difficult position publishers find themselves in concerning Meta and Google. Publishers rely heavily on social media networks and search engines to help them reach new audiences. At the same time, the publishing industry has locked horns with Meta and Google, claiming they […]
Observers love to talk about change. It gives them the chance to flex their analytical muscles and present some “what if” scenarios with a certain degree of risk-free authority. Sure, it can go spectacularly wrong when making short-term predictions. Still, more forward-looking projections are generally treated with more forgiveness, perhaps because the sea of other […]
I’ve found myself wondering what the future of Google SERPs looks like following the rollout of Search Generative Experience (SGE). Despite all the technical and design changes Google has implemented over the last 25 years, the general structure of 10 blue links has remained largely untouched. Can this continue with SGE’s launch? Answering that has […]
2nd Annual
Monetization Week
The Convergence of Innovation and Strategy: Publisher Monetization in 2025.
A 5-day online event exploring the future of publisher revenue models.
May 19 – 23, 2025
Online Event
