WORKSHOP
Operations teams, when properly leveraged, can become powerful revenue engines for publishers. By embracing automation, these teams can streamline processes, reduce inefficiencies, and optimize revenue-generating activities, transforming their role from a support function to a key driver of business growth. This session will explore cutting-edge tools and techniques for automating advertising workflows, revenue operations, and data management, enabling businesses to scale effectively while maximizing profitability and freeing up human resources for strategic initiatives.