Let me start my story by telling you where we are today: From the get-go, my mission has been to foster sustainable digital publishing and media models. And we do this through educational content, research, consulting, and community that together make a difference. During my career, I’ve seen many platform updates, especially Facebook, that have […]
In this episode, we speak with Louisa Frahm, SEO Director at ESPN, on Enterprise News SEO career advice and how to better leverage Google Trends, in anticipation of the 2nd edition of the News & Editorial SEO Summit (NESS) conference. Let’s begin.  Video recording of the podcast:  Resources: Louisa Frahm News SEO Conference
In this episode, we speak with Barry Adams, a leading News SEO consultant, editor of SEO Google News Newsletter, and co-Founder of the News and Editorial SEO Summit (NESS), about the state of technical SEO for news sites and what to expect from the 2nd edition of the NESS conference. Â Video recording of […]
Ad revenue represents one of just three monetization pillars publishers have access to — with the others being subscriptions and affiliate marketing. As such, those publishers that have prioritized ad revenue need to ensure they pick the right ad network.
Ben May, CEO of The Code Company, talks to your host Vahe Arabian, State of Digital Publishing’s (SODP) founder, about website migration and redesigns. The Code Company offers WordPress solutions for established digital publishers around the world. Ben guides us through the best practices and important considerations while redesigning and migrating your website. Enjoying this […]
Office Hours Join us as we discuss short-form videos, Meta’s plans to pivot as it sees more user engagement for news publishers, and successful web story examples that you can use to benefit your news SEO today. Enjoying this article? Gain access to the full story, as well as our other premium articles, by signing […]
Office Hours Join Alexis Grant, founder and CEO of They Got Acquired, Claudio Cabrera, VP – newsroom strategy and audience of The Athletic, and Andrew Kemp, managing editor of State of Digital Publishing (SODP), as they discuss the basics of running editorial teams and workflows. Follow along as they interact with SODP members and share […]
Office Hours Join Vahe Arabian, founder of State of Digital Publishing (SODP), and Andrew Kemp, managing editor of SODP, as they discuss the company’s editorial workflow, how the team copes with common challenges daily and learn how to build an effective editorial workflow. Enjoying this article? Gain access to the full story, as well as […]
For nine months, Gannett Co. unintentionally misrepresented billions of ad placements to their advertising clients. While the mistake is currently being rectified, the marketing and advertising world is reeling in the aftermath. We sat down with Ntooitive’s Chief Digital Officer, Brian Johnson, for a temperature check on how these mistakes came to be and what […]
Jacopo’s career in digital marketing began in 2010, after graduating from Bristol Business School when he launched one of the first voucher code websites in Italy and Spain. After moving to London, he joined a leading native advertising company, where he was in charge of various digital marketing activities – including SEO, PPC, content and […]
Justin is one of the country’s top ad and revenue operations leaders. His work has touched dozens of publishers, empowering them to realize over $175 million in revenue for their sites. Justin’s innovative perspective on data practices has helped account management teams, accounting and finance teams, and sales and marketing groups to become focused on […]
Irene McKisson, Principal Executive at AZ Luminaria and Alicia Benjamin, Founder at The Charlotte Voice, talk to your host Vahe Arabian of State of Digital Publishing about the Google News Initiative Startups Playbook and their journey as early-stage news entrepreneurs. Arizona Luminaria is a nonprofit newsroom dedicated to truly local news and community-centred journalism. The […]
Office Hours Join Jeff Coyle, co-founder and chief strategy officer at MarketMuse, and Vahe Arabian, founder of State of Digital Publishing (SODP), as they discuss the critical components of high-quality content and how to measure its effectiveness. Enjoying this article? Gain access to the full story, as well as our other premium articles, by signing […]
Jeremy Fremont, Director of Business Development at Multidots, talks to your host Vahe Arabian of State of Digital Publishing about Gutenberg for Publishers. Multidots is a leading WordPress development agency. Through strategic partnerships, they help content publishers and digital agencies to maximize their performance. Â Jeremy Fremont Multidots
Appearing in Google’s Top Stories carousel is the holy grail for digital news publishers. It not only provides great exposure for news content — appearing above relevant Google Search results — but is a great way to boost organic web traffic. The Top Stories carousel is a search engine results page (SERP) feature that leverages […]
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News SEO
Success Factors
Stay ahead of the pack! These 60 SEO action items will help you unlock the massive potential of Google News traffic.
News SEO
Success Factors
Stay ahead of the pack! These 60 SEO action items will help you unlock the massive potential of Google News traffic.
