Publisher growth tactics for election season | WEBINAR

Victor Pickard

C. Edwin Baker Professor of Media Policy and Political Economy, University of Pennsylvania

Victor Pickard is the C. Edwin Baker Professor of Media Policy and Political Economy at the University of Pennsylvania’s Annenberg School for Communication, where he co-directs the Media, Inequality & Change Center. Previously he taught at NYU and the University of Virginia and has held visiting appointments at Cornell, Goldsmiths, and LSE. He also worked on media policy in Washington, D.C. as a Senior Research Fellow at the media reform organization Free Press and the think tank New America, and as a Policy Fellow for Congresswoman Diane Watson. His research focuses on the history and political economy of media institutions, media activism, and the politics and normative foundations of media policy. His work is particularly concerned about the future of journalism and the role of media in a democratic society.

Saving the news media means moving beyond the benevolence of billionaires

For the journalism industry, 2024 is off to a brutal start. Most spectacularly, the Los Angeles Times recently slashed more than 20% of its newsroom. Though trouble had long been brewing, the layoffs were particularly disheartening because many employees and readers hoped the Times’ billionaire owner, Patrick Soon-Shiong, would stay the course in good times and bad – […]

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