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    Vahe Arabian

    Founder
    Founder and Editor in Chief of State of Digital Publishing. My vision is to provide digital publishing and media professionals a platform to collaborate and promote their efforts, my passion is to uncover talent and the latest trends for all to benefit.
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    AI, the double-edged sword of creativity, and why publishers must embrace it

    AI, The Double-edged Sword of Creativity, and Why Publishers Must Embrace It

    It’s cliche now to say that Artificial Intelligence (AI) has changed everything, but it’s also inescapably true. AI is so deeply entrenched in our everyday lives that it has paradoxically become almost invisible – a recent report by Reddit, GroupM and WPP found that only 1 in 6 consumers can often tell when they’re using […]

    How publisher-focused Customer Data Platforms drive better audience engagement

    How Publisher-focused Customer Data Platforms Drive Better Audience Engagement

    First-party data is finally taking center stage. Buoyed by concerns over third-party cookie deprecation, 78% of publishers are investing in first-party data strategies. The reason? Quite simply, personalized and more relevant user experiences lead to higher engagement and conversion rates. At the same time, publishers are motivated to drive strong advertising performance across multiple channels, […]

    17 Best Media Monitoring Tools in 2023

    13 Best Media Monitoring Tools in 2025

    Media monitoring is a vital part of any digital publisher’s path to success. It is necessary to hear stories as they happen, track the competition and remain alert to any oncoming crises — and the best media monitoring software and news monitoring tools automate all of this.

    AI and automation

    AI and Automation: The Impact on Journalism

    In February 2024, State of Digital Publishing (SODP) hosted WP Publisher Success Week – an online event for digital publishing and news media professionals.  This article is based on the summary of key learnings of a presentation by Liam Andrew, Former Chief Product Officer at The Texas Tribune (currently, Technology Lead, Product & AI Studio […]

    Building the optimal monetization team

    Building the Optimal Monetization Team

    Publishers have faced some hard questions in 2024 with the changes in the industry and dwindling traffic and revenues. What are the different ways in which monetization can be optimized in this new market?

    Foreign Affairs

    Foreign Affairs Magazine: Taking a Niche Product and Punching Above Its Weight

    Foreign Affairs Magazine is a small but mighty publishing brand with a subscriber base that includes Congress members, world leaders, and other policymakers.

    Editorial workflow optimization

    How to Optimize Editorial Workflows for Better Content Experiences

    In November 2023, State of Digital Publishing (SODP) hosted PubTech2023 – an online event for digital publishing and news media professionals.  This article is based on the summary of key learnings of a panel discussion with Mili Semlani, Head of Content and Community at e27, and Binoy Prabhakar, Chief Content Officer, Hindustan Times Digital. Digital […]

    Gen AI Media Collateral SODP Report

    76% of Media and Communications Professionals Predict Gen AI Will Disrupt or Render SEO Obsolete

    Media Collateral in partnership with SODP releases ‘The 2024 Gen AI x Comms Industry Impact Report’. Gen AI use rises to 80%, the report reveals.

    WordPress Tech Stack

    Building a Tech Stack as a WordPress-Based Digital Publisher: Tips and Best Practices

    WordPress has one of the biggest libraries of plugins and add-ons. However, using too many of these can cause a website to bloat, eventually impacting performance.

    CEE Legal Matters

    How B2B Publisher CEE Legal Matters Monetized Offline Events

    Scott Purcell is a Co-founder of Man of Many and a CFA Charterholder. With a special focus on lifestyle content, Scott has collaborated with leading international brands like Apple, Samsung, IWC, and TAG Heuer.

    Blasting News

    How Blasting News Approached Optimizing Workflow Processes

    In February 2024, State of Digital Publishing (SODP) hosted WP Publisher Success Week – an online event for digital publishing and news media professionals.  This article is based on the summary of key learnings of a presentation by Angelo Paura, Global Editorial Director at Blasting News. Founded in 2013, Blasting News is both a tech […]

    AI death of the plugin

    Will AI Lead to the Death of the Plugin?

    In November 2023, State of Digital Publishing (SODP) hosted PubTech2023 – an online event for digital publishing and news media professionals.  This article is based on the summary of key learnings of a presentation by Matt Lawson, Publisher Success Manager at Ezoic. Being a publisher has become more and more involved over the years. Between […]

    Geozo Q&A: Future of Native Advertising for Publisher Monetization

    According to  Sharethrough and IPG Media Lab, native ads generate 53% more views than display ads. This research, which involved eye-tracking and surveys with thousands of consumers, highlights the higher visual engagement native ads receive compared to traditional display ads. Additionally, the Content Marketing Institute reports that 70% of consumers prefer learning about products through […]

    International Women's Day

    International Women’s Day

    This week, the world celebrated International Women’s Day (IWD), which is full of accomplishments and achievements acknowledged by other female leaders and professionals or by themselves. The 2024 theme for International Women’s Day is Inspire Inclusion. The inspiration for inclusion in leadership positions and contributions to industry events (including our own) in the past year […]

    Frank Arthur

    Experiential Marketing Lessons: Q&A with Frank Arthur, Co-Founder of Man of Many

    Founded in 2012 by Scott Purcell and Frank Arthur, Man of Many is an Australian independent digital publication on men’s lifestyle.  Earlier this year, Man of Many partnered up with NBC Universal to create an immersive experience for the premiere of Argylle in Sydney. Featuring a curated guest list of more than 400 attendees, this […]

    Jan Thoresen

    Labrador CMS Q&A: Moving Beyond a Headless CMS for Greater Publisher Flexibility and Speed

    Jan Thoresen is a CEO of Labrador CMS – a cloud based Content Management System (CMS) for professional publishers and newsrooms that grow fast.  The landscape of Content Management Systems (CMS) in the realm of digital publishing and newsrooms is rapidly evolving.  The shift toward headless CMS solutions is gaining momentum among publishers seeking greater […]

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    STATE OF DIGITAL PUBLISHING – COPYRIGHT 2025

    2nd Annual

    Monetization Week

    The Convergence of Innovation and Strategy: Publisher Monetization in 2025.

    A 5-day online event exploring the future of publisher revenue models.

    May 19 – 23, 2025

    Online Event

    Learn More