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    Holiday Monetization Strategies

    Fact checked by Vahe Arabian
    Vahe Arabian

    Founder and Editor in Chief of State of Digital Publishing. My vision is to provide digital publishing and media professionals a platform to collaborate and promote their efforts, my passion is to uncover talent and… Read more

    Edited by Vahe Arabian
    Vahe Arabian

    Founder and Editor in Chief of State of Digital Publishing. My vision is to provide digital publishing and media professionals a platform to collaborate and promote their efforts, my passion is to uncover talent and…Read more

    holiday monetization strategies

    Shelley Seale is a journalist, content creator, award-winning writer, author, publication designer, editor and communications professional. She can be reached at www.shelleyseale.com. and Twitter

    The end-of-year holiday season is a boon for digital business and spending, and this year looks to be even more so. With the COVID-19 pandemic, more people throughout the year have been relying on the Internet shopping for all of their needs. Google Ads reports that this year’s holiday shopping began even earlier than usual, with 25% of U.S. consumers starting their shopping by the end of August.

    As we move into the last weeks of holiday shopping, there are several tactics and strategies that digital publishers can utilize to make the most of the season and monetize online consumer demand.


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