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    State of Digital Publishing Logo
    Publisher SEO Course Chapter 5: Practical Implementation Technical Audit
    3

    Technical Audit

    Technical Audit
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    Learning objective

    Upon completing this module, you will learn how to identify any technical hindrances that prevent your site from improving its ranking. The module will introduce you to a semi-automated process of conducting a technical audit and the pre-defined task and recommendations that you can populate. You will also learn how to ensure your site’s compliance with the Google News requirements from a technical point of view.

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    3

    Technical Audit

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    1

    Topic & Keyword Research

    2

    Content Audit & Content Gap

    4

    Content pillar and strategy development

    5

    SEO Strategy

    6

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    STATE OF DIGITAL PUBLISHING – COPYRIGHT 2023

    News SEO

    Success Factors

    Stay ahead of the pack! These 60 SEO action items will help you unlock the massive potential of Google News traffic.

    News SEO

    Success Factors

    Stay ahead of the pack! These 60 SEO action items will help you unlock the massive potential of Google News traffic.