Top Digital Media Companies in San Diego

Digital media and publishing are constantly changing. Every new media and technology released, every shift in audience trends provides new areas for connecting and monetizing audiences.

Here are the top digital media companies in San Diego to keep an eye on.

The San Diego Union-Tribune

FOX 5 KSWB-TV

NBC 7 San Diego

ABC 10News San Diego

Times of San Diego

Insurance Journal

San Diego Magazine

San Diego Business Journal

The San Diego Union-Tribune

The San Diego Union was established in 1868. In 1992, it merged with San Diego Evening Tribune, resulting in the name change to The San Diego Union-Tribune. It’s a broadsheet-format daily newspaper and online news source. It publishes news around themes like sports, business, weather, things to do, real estate, and opinion pieces. The San Diego Union-Tribune is owned by Alden Global Capital. Among various awards, the newspaper has won four Pulitzer Prizes.

October to December Traffic

11.12M

-16.30% vs. the prev period.

Monthly Avg Traffic

3.706M

Statistics

The San Diego Union-Tribune attracts an average of 3.708M visitors per month, with 30.87% using desktop and 69.13% on mobile. Predominantly from the United States, the site sees 28.65% organic, 57.44% direct, 7.53% social, and 3.74% other traffic.

FOX 5 KSWB-TV

FOX 5 KSWB-TV is a television station in San Diego. It is the Fox network’s affiliate. It first signed on the air in 1984. The television station, in addition to its TV programs, puts out daily content on its website, keeping readers up to date on local news, weather, contests, sports, entertainment, and a job board.

October to December Traffic

6.764M

-25.70% vs. the prev period.

Monthly Avg Traffic

2.254M

Statistics

FOX 5 KSWB-TV attracts an average of 2.254M visitors per month, with 18.85% using desktop and 81.15% on mobile. Predominantly from the United States, the site sees 28.65% organic, 57.44% direct, 19.29% social, and 2.55% other traffic.

NBC 7 San Diego

NBC 7 San Diego is a television station in San Diego. It serves as the market’s NBC outlet. It first signed on the air in 1965. The television station, in addition to its TV programs, puts out daily content on its website, keeping readers up to date on local news, weather, traffic, sports, entertainment, and local feel-good stories.

October to December Traffic

5.220M

-28.50% vs. the prev period.

Monthly Avg Traffic

1.740M

Statistics

NBC 7 San Diego attracts an average of 1.740M visitors per month, with 30.26% using desktop and 69.74% on mobile. Predominantly from the United States, the site sees 28.65% organic, 57.44% direct, 10.68% social, and 3.41% other traffic.

ABC 10News San Diego

ABC 10News San Diego is a television station in San Diego. It is the ABC network’s affiliate. San Diego’s third-oldest television station, it first signed on the air in 1953. The television station, in addition to its TV programs, puts out daily content on its website, keeping readers up to date on local news, weather, investigations, sports, traffic, entertainment, and a marketplace.

October to December Traffic

4.880M

-4.70% vs. the prev period.

Monthly Avg Traffic

1.626M

Statistics

ABC 10News San Diego attracts an average of 1.626M visitors per month, with 25.57% using desktop and 74.43% on mobile. Predominantly from the United States, the site sees 28.65% organic, 57.44% direct, 10.97% social, and 2.97% other traffic.

Times of San Diego

The Times of San Diego is an online news publisher. It was launched in 2014 and, as the name implies, focuses on news and events in the San Diego area. The largest reader segment is 18 to 44 year olds. The Times of San Diego publishes daily articles in verticals such as politics, crime, business, sports, education, arts, technology, health, military, and life, along with opinion pieces, obituaries, and press releases.

October to December Traffic

1.598M

+13.70% vs. the prev period.

Monthly Avg Traffic

532,666

Statistics

Times of San Diego attracts an average of 532,903 visitors per month, with 33.70% using desktop and 66.30% on mobile. Predominantly from the United States, the site sees 28.65% organic, 57.44% direct, 8.12% social, and 4.38% other traffic.

Insurance Journal

Established in 1923, Insurance Journal is a bi-weekly B2B magazine and digital publication for independent insurance agents and brokers. It offers local, national, and international coverage of news, proprietary research, directories, a job board, forums, polls, etc. Additionally, it publishes a calendar of insurance industry events, and insurance industry rankings and awards.

October to December Traffic

931,604

-12.70% vs. the prev period.

Monthly Avg Traffic

310,534

Statistics

Insurance Journal attracts an average of 310,535 visitors per month, with 45.93% using desktop and 54.07% on mobile. Predominantly from the United States, the site sees 28.65% organic, 57.44% direct, 4.39% social, and 6.62% other traffic.

San Diego Magazine

Established in 1948, San Diego Magazine is a print and online publication dedicated to food, travel, arts and culture, health and wellness, and life in San Diego Country. In addition, San Diego Magazine offers video services, custom publications, events and activations, podcast production, and a range of other services.

October to December Traffic

843,690

-14.78% vs. the prev period.

Monthly Avg Traffic

281,230

Statistics

San Diego Magazine attracts an average of 281,230 visitors per month, with 26.04% using desktop and 73.96% on mobile. Predominantly from the United States, the site sees 28.65% organic, 57.44% direct, 12.94% social, and 4.77% other traffic.

San Diego Business Journal

The San Diego Business Journal (SDBJ) is a weekly publication and website covering business news and information on San Diego County’s companies and business professionals. It publishes articles and analysis pieces in verticals like finance, life science, real estate, manufacturing, and travel and leisure. It also publishes special editions like People on the Move, Leaders of Influence, Women of Influence, etc. Finally, SDBJ hosts annual events and awards – e.g., Nonprofit & Corporate Citizenship Awards, Commercial Real Estate Awards, etc.

October to December Traffic

97,248

-44.27% vs. the prev period.

Monthly Avg Traffic

32,416

Statistics

San Diego Business Journal attracts an average of 32,416 visitors per month, with 49.62% using desktop and 50.38% on mobile. Predominantly from the United States, the site sees 28.65% organic, 57.44% direct, 6.78% social, and 4.89% other traffic.

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