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    Would a Spotify for news distribution model work?

    Fact checked by Vahe Arabian
    Vahe Arabian

    Founder and Editor in Chief of State of Digital Publishing. My vision is to provide digital publishing and media professionals a platform to collaborate and promote their efforts, my passion is to uncover talent and… Read more

    Edited by Vahe Arabian
    Vahe Arabian

    Founder and Editor in Chief of State of Digital Publishing. My vision is to provide digital publishing and media professionals a platform to collaborate and promote their efforts, my passion is to uncover talent and…Read more

    pay for news

    Founder and Editor in Chief of State of Digital Publishing. My vision is to provide digital publishing and media professionals a platform to collaborate and...Read more

    This article has been inspired by the recent post on Medium and the reaction of our Facebook followers on the following shared update.

    What people don’t realize is that despite seeing increasing consumption in news aggregators recently, they’ve been in existence for a long time. Think of Yahoo and AOL – the darling of website portals that covered editorial and news in all different verticals, and also included distributed partner content. AllTop, Reddit, and others took it to the next step with the social news and links submitted by individuals on platforms instead of media organizations.

    How news is currently being consumed

    Share of respondents
    Direct entry 32%
    Search 25%
    Social media 23%
    E-mail 6%
    Mobile alerts 5%
    Aggregators 5%

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    Subscribe to our newsletter and receive the ultimate list of smart technologies and free resources to boost your publisher SEO and content efforts.

    Join 3,000+ publishers around the world and get exclusive tips and resources delivered to your inbox.

    Being a part of the SODP Community has made a real impact on my problem-solving at work. From bouncing off paywalls solution ideas to thinking about an SEO strategy for my paywall, it’s the most value-adding professional community I’m a part of.

    Yvette Dimiri, Head of Growth, Stears