Top Digital Media Companies in Sydney

ABC – The Australian Broadcasting Corporation – is Australia’s national broadcaster. It was established in 1932 by an act of federal parliament and is administered by a government-appointed board. ABC’s website offers local, national, and international news in politics, business, sport, science, health, and entertainment.

Founded in 1831 and currently owned by Nine, The Sydney Morning Herald (SMH), also known as the Herald, is a daily tabloid-format newspaper. It is the oldest continuously published newspaper in Australia. The digital version publishes daily pieces in verticals like business, world, politics, lifestyle, sport, and others. According to Nine, SMH’s combined audience is (print + digital) is 7.268 million. 54% of readers are male, 46% female.

Founded in 1956, 9News is the national news service of the Nine Network. It features a national bulletin as well as regional bulletins produced by Nine’s stations in Sydney, Melbourne, Brisbane, Adelaide, Perth, and Darwin. 9News website –9news.com.au – publishes news and updates in politics, sport, weather, and others, as well as offers region-specific coverage of news.

Formerly known as Ninemsn, Nine is a news website owned Nine Entertainment Co. It was established in 1997 as a joint venture between Microsoft and what is now known as Nine Entertainment Co, however, in 2013, Nine Entertainment acquired Microsoft’s shares. Nine offers regional and national coverage in such verticals as news, sport, entertainment, travel, property, coupons, and product reviews.

7News – or Seven News – is the highest-rating broadcast news service in Australia as of 2022. In addition to national bulletins, 7News also produces capital-based and regional bulletins for the Gold Coast, Queensland, New South Wales, Victoria, and Western Australia. Its website offers location-specific news content in verticals like sport, lifestyle, entertainment, sport, and politics.

SBS – the Special Broadcasting Service (SBS) – is Australia’s national broadcaster funded primarily by the Australian Government. The purpose of SBS is “to provide multilingual and multicultural radio and television services that inform, educate and entertain all Australians and, in doing so, reflect Australia’s multicultural society”. Originally established as a radio network in 1978, SBS has since expanded to operate six TV channels and seven radio networks. The website offers information in the world of sport, food, news, as well as TV and radio guides, teaching resources, and more.

A broadsheet newspaper and digital publication, The Australian is headquartered in Adelaide and published by News Corp Australia. It was founded in 1964 and is the only daily publication that’s distributed nationally. The Australian covers national and international news in the areas of business, sport, arts, real estate, travel, technology, and numerous others. Being a part of a larger network of News Corp publications allows The Australian to integrate pieces from such publications as The Wall Street Journal and Inquirer into its digital offering.

Owned by Seven Weste Media, The Seven Network is the second-largest Australian network in terms of population reach. It is one of the five major free-to-air television networks in the country. The Seven Network features news broadcasts, sports programming, and fiction shows. As of 2023, it is the highest-rated television network in Australia.

Originally created as an online blog by Mia Freedman in 2007, Mamamia has transformed over the years into a news, opinion, and lifestyle digital publication catering to Australia’s female population. Mamamia features news and updates primarily in the interest areas of entertainment and lifestyle. According to Mamamia, it is also the world’s largest women’s podcast network.

Founded by brothers Zac and Zolton Zavos in 2007, The Roar is one of the largest sports opinion websites in Australia. The two brothers initially set it up as a blog where they posted their father’s writing – Spiro Zavos was a rugby columnist at the time. However, in no time it evolved into a larger digital publication that started publishing hundreds of expert and curated articles by fans. According to The Roar, it publishes around 600 fan articles and over 60,000 comments from nearly 2 million visitors on average per month.

Pedestrian was founded in 2005 by Chris Wirasinha and Oscar Martin. It is headquartered in Sydney, Australia. It is a youth digital news and entertainment website owned by Pedestrian Group, which also owns such Australian brands as Vice Media (Australia), Business Insider Australia, Refinery29, Lifehacker Australia, and others. Pedestrian Group is a company owned by Nine Entertainment. Pedestrian’s coverage primarily focuses on areas of news, entertainment, style, music, tech, gaming, sport, travel, health, home, and a few others.

Founded in 2004, RUSSH is a quarterly fashion magazine and digital publisher. RUSSH’s main verticals are fashion, beauty, wellbeing, culture, horoscope, home, and travel.

Livewire Markets was founded in 2013. The publication strives to level the playing field by “giving all investors access to high-value investment insights, commentary and analysis from Australia’s leading money managers.” It features content in a variety of formats, including articles, podcasts, videos, and live events.

Founded in 2008 by Tim Burrowes, Mumbrella “covers everything under Australia’s media and marketing umbrella.” It features news, opinion, and features pieces for advertising, media, and PR professionals. In addition to its coverage of news and developments in the industry, Mumbrella runs a series of conferences and awards, including Publish Awards, Sports Marketing Summit, Mumbrella Awards, and others. Mumbrella is owned by Diversified Communications.

Australian Associated Press – AAP – is an Australian news agency that established in 1935. While its main focus is on breaking news, AAP also covers court reporting, sport, politics, feature stories, and photographs. Originally, the AAP was focused on providing Australian media with news from overseas. However, in 1980, it launched a full domestic news service.

With offices in Stockholm, Sydney, Singapore, the Philippines, and New York, The CEO Magazine is headquartered in Sydney. Covering the developments in the world of business, it publishes interviews, opinion pieces, and news that cater to its audience of business leaders, executives, entrepreneurs, and investors. It offers regional editions for Australia & New Zealand, EMEA, Asia, India & South Asia, and North America. The CEO Magazine hosts annual Executive of the Year Awards that celebrates “the amazing talent that exists in corporate Australia.”

Junkee is a pop culture and news publisher that was launched in 2013 by Sound Alliance (now Junkee Media). It targets readers who are between 18 and 29 years old. Junkee’s coverage include movies, politics, tech, culture, and more.

Published by Octomedia, Inside Retail is a B2B publication targeting the retail professional audience. It was founded in 1971 and was originally a weekly newspaper. The digital publication now features news, analysis, and executive interviews. Headquartered in Sydney, Inside Retail also has dedicated websites for Asia, New Zealand, and the United States.

Launched by Momentum Media in 2014, Accountants Daily offers news, analysis, and insight to accounting professionals in Australia. Its verticals include tax, business, technology, regulation, super, and appointments. In addition to publishing analysis and news pieces, Accountants Daily hosts a series of awards, including The Australian Accountants Awards, 30 Under 30 Awards, and Women in Finance Awards.

Money Management offers insights into the Australian financial services market. It features news and analysis pieces around such themes as taxation, property investments, superannuation, financial planning, investment strategies, and others. The publication primarily targets financial planners, fund managers, bankers, insurers, accountants, and government. Money Management is owned by Momentum Media.

Financial Standard offers trade news, investment analysis, and education for financial advisers, researchers, consultants, investment managers, and investors. It publishes industry news and views, special reports, investment performance tables and analysis, mandata moves, and more. It also features industry-specific journals, such as as FS Advice: The Australian Journal of Financial Planning and FS Super: The Journal of Superannuation Management, among others.

Bite Magazine is a monthly magazine for the Australian dental profession. It covers news, product reviews, events, business news, and practice management tips. Its website also offers a calendar of industry events and a range of guides.