Top Digital Media Companies in San Diego

Digital media and publishing are constantly changing. Every new media and technology released, every shift in audience trends provides new areas for connecting and monetizing audiences.

Here are the top digital media companies in San Diego to keep an eye on.

The San Diego Union-Tribune

The San Diego Union was established in 1868. In 1992, it merged with San Diego Evening Tribune, resulting in the name change to The San Diego Union-Tribune. It’s a broadsheet-format daily newspaper and online news source. It publishes news around themes like sports, business, weather, things to do, real estate, and opinion pieces. The San Diego Union-Tribune is owned by Alden Global Capital. Among various awards, the newspaper has won four Pulitzer Prizes.

April to June Traffic: 15.31M

Monthly Avg Traffic: 5.105M

Statistics

The San Diego Union-Tribune attracts an average of 5.105M visitors per month, with 27.34% using desktop and 72.66% on mobile. Predominantly from United States, the site sees 48.21% organic, 40.65% direct, 7.07% social, and 4.07% other traffic.

FOX 5 KSWB-TV

FOX 5 KSWB-TV is a television station in San Diego. It is the Fox network’s affiliate. It first signed on the air in 1984. The television station, in addition to its TV programs, puts out daily content on its website, keeping readers up to date on local news, weather, contests, sports, entertainment, and a job board.

April to June Traffic: 9.864M

Monthly Avg Traffic: 3.288M

Statistics

FOX 5 KSWB-TV attracts an average of 3.288M visitors per month, with 18.17% using desktop and 81.83% on mobile. Predominantly from United States, the site sees 51.72% organic, 20.65% direct, 24.95% social, and 2.68% other traffic.

NBC 7 San Diego

NBC 7 San Diego is a television station in San Diego. It serves as the market’s NBC outlet. It first signed on the air in 1965. The television station, in addition to its TV programs, puts out daily content on its website, keeping readers up to date on local news, weather, traffic, sports, entertainment, and local feel-good stories.

April to June Traffic: 7.037M

Monthly Avg Traffic: 2.345M

Statistics

NBC 7 San Diego attracts an average of 2.345M visitors per month, with 28.17% using desktop and 71.83% on mobile. Predominantly from United States, the site sees 57.19% organic, 25.61% direct, 13.01% social, and 4.19% other traffic.

ABC 10News San Diego

ABC 10News San Diego is a television station in San Diego. It is the ABC network’s affiliate. San Diego’s third-oldest television station, it first signed on the air in 1953. The television station, in addition to its TV programs, puts out daily content on its website, keeping readers up to date on local news, weather, investigations, sports, traffic, entertainment, and a marketplace.

April to June Traffic: 4.431M

Monthly Avg Traffic: 1.477M

Statistics

ABC 10News San Diego attracts an average of 1.477M visitors per month, with 22.32% using desktop and 77.68% on mobile. Predominantly from United States, the site sees 54.39% organic, 21.51% direct, 11.18% social, and 12.92% other traffic.

Times of San Diego

The Times of San Diego is an online news publisher. It was launched in 2014 and, as the name implies, focuses on news and events in the San Diego area. The largest reader segment is 18 to 44 year olds. The Times of San Diego publishes daily articles in verticals such as politics, crime, business, sports, education, arts, technology, health, military, and life, along with opinion pieces, obituaries, and press releases.

April to June Traffic: 1.732M

Monthly Avg Traffic: 577,546

Statistics

Times of San Diego attracts an average of 577,546 visitors per month, with 34.14% using desktop and 65.86% on mobile. Predominantly from United States, the site sees 41.22% organic, 44.45% direct, 10.49% social, and 3.84% other traffic.

Insurance Journal

Established in 1923, Insurance Journal is a bi-weekly B2B magazine and digital publication for independent insurance agents and brokers. It offers local, national, and international coverage of news, proprietary research, directories, a job board, forums, polls, etc. Additionally, it publishes a calendar of insurance industry events, and insurance industry rankings and awards.

April to June Traffic: 1.115M

Monthly Avg Traffic: 371,862

Statistics

Insurance Journal attracts an average of 371,862 visitors per month, with 42.17% using desktop and 57.83% on mobile. Predominantly from United States, the site sees 44.17% organic, 45.46% direct, 4.29% social, and 6.08% other traffic.

San Diego Magazine

Established in 1948, San Diego Magazine is a print and online publication dedicated to food, travel, arts and culture, health and wellness, and life in San Diego Country. In addition, San Diego Magazine offers video services, custom publications, events and activations, podcast production, and a range of other services.

April to June Traffic: 858,205

Monthly Avg Traffic: 286,068

Statistics

San Diego Magazine attracts an average of 286,068 visitors per month, with 27.86% using desktop and 72.14% on mobile. Predominantly from United States, the site sees 47.07% organic, 41.82% direct, 6.18% social, and 4.93% other traffic.

San Diego Business Journal

The San Diego Business Journal (SDBJ) is a weekly publication and website covering business news and information on San Diego County’s companies and business professionals. It publishes articles and analysis pieces in verticals like finance, life science, real estate, manufacturing, and travel and leisure. It also publishes special editions like People on the Move, Leaders of Influence, Women of Influence, etc. Finally, SDBJ hosts annual events and awards – e.g., Nonprofit & Corporate Citizenship Awards, Commercial Real Estate Awards, etc.

April to June Traffic: 118,598

Monthly Avg Traffic: 39,533

Statistics

San Diego Business Journal attracts an average of 39,533 visitors per month, with 51.14% using desktop and 48.86% on mobile. Predominantly from United States, the site sees 54.18% organic, 34.35% direct, 6.91% social, and 4.56% other traffic.

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