Top Digital Media Companies in Adelaide

Digital media and publishing are constantly changing. Every new media and technology released, every shift in audience trends provides new areas for connecting and monetizing audiences.

Here are the top digital media companies in Adelaide to keep an eye on.

The Advertiser

Originally a broadsheet, The Advertiser is a tabloid-format daily newspaper. Its first issue was published in 1858. Covering local, regional, national, and world news, The Advertiser is headquartered in Adelaide and published by News Corp Australia. The publication’s main verticals are business, entertainment, lifestyle, and sport.

April to June Traffic: 8.901M

Monthly Avg Traffic: 2.967M

Statistics

The Advertiser attracts an average of 2.967M visitors per month, with 25.84% using desktop and 74.16% on mobile. Predominantly from Australia, the site sees 39.42% organic, 47.59% direct, 8.95% social, and 4.04% other traffic.

Glam Adelaide

Covering events, launches, business, sports, and other important developments in South Australia, Glam Adelaide is a digital news platform founded by Kelly Noble, who is also the publication’s editor-in-chief. The publication focuses on positive, lifestyle-oriented news.

April to June Traffic: 2.369M

Monthly Avg Traffic: 789,824

Statistics

Glam Adelaide attracts an average of 789,824 visitors per month, with 10.57% using desktop and 89.43% on mobile. Predominantly from Australia, the site sees 69.39% organic, 24.10% direct, 5.51% social, and 1.00% other traffic.

InDaily

Founded in 2004, InDaily covers news, business, arts & culture, events, design, food & wine, sports, and real estate in Adelaide. Published by Solstice Media, InDaily is a digital-only publication with an even readership split between males and females (49% and 51%, respectively). 64% of its readers are between 25 and 54 years old. Together with CityMag (also a Solstice Media publication), InDaily hosts the annual 40 Under 40 Awards to celebrate “the passion, vision and achievements of South Australia’s young entrepreneurs and leaders.”

April to June Traffic: 2.133M

Monthly Avg Traffic: 711,016

Statistics

InDaily attracts an average of 711,016 visitors per month, with 16.32% using desktop and 83.68% on mobile. Predominantly from Australia, the site sees 43.07% organic, 42.20% direct, 10.78% social, and 3.95% other traffic.

CityMag

Headquartered in Adelaide, CityMag is a digital publication and a quarterly print magazine. Founded in 2013 by Josh Fanning and Farrin Foster, it was acquired in 2018 by Solstice Media. CityMag covers events, commerce, culture, and music, guided by its commitment to showcase the best of Adelaide. 70% of the readers are 25-45 years old, with female readership constituting about 54%. Together with InDaily (also a Solstice Media publication), CityMag hosts the annual 40 Under 40 Awards to celebrate “the passion, vision and achievements of South Australia’s young entrepreneurs and leaders.”

April to June Traffic: 446,170

Monthly Avg Traffic: 148,723

Statistics

CityMag attracts an average of 148,723 visitors per month, with 12.13% using desktop and 87.87% on mobile. Predominantly from Australia, the site sees 58.28% organic, 32.37% direct, 3.72% social, and 5.63% other traffic.

SA LIFE

Published by Solstice Media, SALIFE is a digital publication and a monthly print magazine. Sold through 250 newsagencies and independent outlets state-wide, SALIFE has been in print for 20 years. The publication’s focus is on homes and gardens, showcasing beautiful properties throughout South Australia. 59% of its readership is female. 88% of readers own their own home. 40% are between the ages of 35 and 54.

April to June Traffic: 62,222

Monthly Avg Traffic: 20,741

Statistics

SA LIFE attracts an average of 20,741 visitors per month, with 43.28% using desktop and 56.72% on mobile. Predominantly from Australia, the site sees 53.44% organic, 34.38% direct, 6.82% social, and 5.36% other traffic.

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