Publisher growth tactics for election season | WEBINAR

Milos Stanic

Ex Journalist

Miloš is an ex-journalist now writing about the publishing industry and content analytics. After spending a few years as a reporter I’ve decided to move to the tech industry and chose to join Content Insights, a company that created a next-generation content analytics solution. Passionate about data journalism I try to help digital publishers understand the data about their audience.

Data study: only 3.8 percent of readers are loyal, but they consume five times more content than ‘occasional readers’

How often do you hear the line “I’m your regular/loyal reader”, after meeting someone and saying that you work for a certain newspaper? Probably a lot, right? But, have you ever asked yourself how many of your readers are actually loyal to your media brand? Could as much as 20 or 30 percent of your audience […]

Millennials reader habits study: They’re mobile-first, engaged, and actually discover news stories on social networks

Do millennials read online news? Various researchers have tried to ascertain exactly how much news millennials consume and compare the findings with this generation’s parents. It’s not a problem with a neat answer and these studies have yielded very different results. That said, one thing the majority of these pieces of research agree on is […]

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