Top Digital Media Companies in Singapore

Digital media and publishing are constantly changing. Every new media and technology released, every shift in audience trends provides new areas for connecting and monetizing audiences.

Here are the top digital media companies in Singapore to keep an eye on.

Channel News Asia

The Straits Times

AsiaOne

Mothership

HardwareZone

The Independent Singapore

MustShareNews

The Business Times

Today Online

The Smart Local

Eatbook

Tech in Asia

Honeycombers

The Edge Singapore

Vulcan Post

HungryGoWhere

Her World Singapore

Tamil Murasu

Little Day Out

Honey Kids Asia

theAsianparent

SG Investors

Home & Decor Singapore

The Singapore Women’s Weekly

Singapore Business Review

E27 Singapore

Eco-Business

Goody Feed

Miss Tam Chiak

Daily Vanity

Kiasu Parents

Money Digest

The Occasional Traveller

NYLON Singapore

Ladyironchef

Aspirant SG

Popspoken

SquareRooms SG

NXT Singapore

Channel News Asia

Owned by Mediacorp, Channel News Asia (CNA) is an English-language Asian news network. It covers global events with “Asian perspectives”. Its website offers readers domestic, regional, and international news and commentary.

October to December Traffic

49.98M

-8.50% vs. the prev period.

Monthly Avg Traffic

16.66M

Statistics

Channel News Asia attracts an average of 16.66M visitors per month, with 21.41% using desktop and 78.59% on mobile. Predominantly from the Singapore, the site sees 28.65% organic, 57.44% direct, 12.90% social, and 5.12% other traffic.

The Straits Times

According to data by SimilarWeb, The Straits Time was the 12th most visited site in Singapore.

October to December Traffic

47.33M

-8.70% vs. the prev period.

Monthly Avg Traffic

15.78M

Statistics

The Straits Times attracts an average of 15.77M visitors per month, with 22.13% using desktop and 77.87% on mobile. Predominantly from the Singapore, the site sees 28.65% organic, 57.44% direct, 15.32% social, and 3.57% other traffic.

AsiaOne

AsiaOne is a digital publication and news aggregator based in Singapore. It was established in 1995 by Singapore Press Holdings. It is one of the most popular news sites in the country, offering daily coverage of news and events in Singapore, Malaysia, and China, as well as in Asia and internationally. In 2021, AsiaOne won the Silver award in the “Best News Website Or Mobile Service’ category from WAN-IFRA.

October to December Traffic

17.59M

nodata vs. the prev period.

Monthly Avg Traffic

5.863M

Statistics

AsiaOne attracts an average of 5.863M visitors per month, with 14.52% using desktop and 85.48% on mobile. Predominantly from the Singapore, the site sees 28.65% organic, 57.44% direct, 15.94% social, and 3.55% other traffic.

Mothership

Moethership was officially launched in 2014 and is owned by Bridgewater Holdigs. It covers news, current affairs, and entertainment. According to the 2021 edition of the Digital News Report by the Reuters Institute for the STudy of Journalism, 42% of Singapore’s population used the site. The 2023 edition of the study found that the site surpassed publications like CNA and The Straits Times to claim the top spot. According to Mothership, two-thirds of its audience are between the ages of 25 and 44. 75% access the site from a mobile device. SimilarWeb’s stats place is #28 among the most visited sites in Singapore, as of 1 June 2024.

October to December Traffic

15.51M

-5.80% vs. the prev period.

Monthly Avg Traffic

5.170M

Statistics

Mothership attracts an average of 5.172M visitors per month, with 25.79% using desktop and 74.21% on mobile. Predominantly from the Singapore, the site sees 28.65% organic, 57.44% direct, 25.24% social, and 2.48% other traffic.

HardwareZone

In 1998, Eugene Low, Lee Choon Yau, Ang Chi Hoe, Poh Swee Hong, and Jereme Wong – engineering students at the National University of Singapore – created online magazine HardwareZone. Within just a couple of years, the website started attracting 2 million visitors per month. In 2006, SPH Media purchased the magazine and all its titles. Currently, HarwareZone is one of the most visited sites in Singapore – #31 according to SimilarWeb’s ranking as of 1 June 2024. It publishes pieces related to tech, gaming, and lifestyle, as well as reviews, deals, and coupons.

October to December Traffic

12.77M

-6.30% vs. the prev period.

Monthly Avg Traffic

4.256M

Statistics

HardwareZone attracts an average of 4.257M visitors per month, with 37.04% using desktop and 62.96% on mobile. Predominantly from the Singapore, the site sees 28.65% organic, 57.44% direct, 1.83% social, and 2.06% other traffic.

The Independent Singapore

The Independent Singapore is a digital publication covering news and current affairs in Singapore. It was founded in 2013. It publishes daily pieces, in-depth perspective, and analysis ion economics, business, politics, and current affairs in the country, as well as regional and international news items.

October to December Traffic

9.172M

nodata vs. the prev period.

Monthly Avg Traffic

3.057M

Statistics

The Independent Singapore attracts an average of 3.057M visitors per month, with 4.38% using desktop and 95.62% on mobile. Predominantly from the Singapore, the site sees 28.65% organic, 57.44% direct, 16.31% social, and 4.45% other traffic.

MustShareNews

100% independently and locally owner, MustShareNews – MSNews – is an online news publisher. Its daily content covers news, lifestyle, education, environment, finance, crime, entertainment, and more. Additionally, MSNews offers regular content in rubrics like MS Explains, MS Investigates, MS Unsolved, and MS Mysteries. MSNews covers news both in Singapore and internationally.

October to December Traffic

6.317M

nodata vs. the prev period.

Monthly Avg Traffic

2.106M

Statistics

MustShareNews attracts an average of 2.105M visitors per month, with 10.50% using desktop and 89.50% on mobile. Predominantly from the Indonesia, the site sees 28.65% organic, 57.44% direct, 37.67% social, and 3.78% other traffic.

The Business Times

Owned by SPH Media, The Business Times (BT) was established in 1976. It’s an English-language print and online publication and, according to BT, is Singapore’s only financial daily. It publishes news and opinion pieces in property, lifestyle, ESG, wealth, startups, and companies verticals. In addition, BT runs a series of anual events, including Singapore Business Awards, Singapore Corporate Awards, Sustainability Impact Awards, and others.

October to December Traffic

6.621M

-14.90% vs. the prev period.

Monthly Avg Traffic

2.207M

Statistics

The Business Times attracts an average of 2.207M visitors per month, with 26.41% using desktop and 73.59% on mobile. Predominantly from the Singapore, the site sees 28.65% organic, 57.44% direct, 6.22% social, and 4.75% other traffic.

Today Online

Today Online is an online news platform. It was established in 2000, originally as a free newspaper. In 2017, it discontinued its print editions, switching to a digital-only model. Today Online is owned by Mediacorp. It offers English-language news, as well as informative pieces in categories like Gen Y speaks, Gen Z speakers, commentary, adulting 101, and others.

October to December Traffic

3.976M

-63.30% vs. the prev period.

Monthly Avg Traffic

1.325M

Statistics

Today Online attracts an average of 1.325M visitors per month, with 21.05% using desktop and 78.95% on mobile. Predominantly from the Singapore, the site sees 28.65% organic, 57.44% direct, 8.96% social, and 4.64% other traffic.

The Smart Local

The Smart Local – TSL – is an online publisher that focuses on hyper-local information on what to do in and out of Singapore. According to The Smart Local, it reaches over 1 in 2 Singaporeans each month. It publishes content on family and kid-friendly activities, nightlife, hotels and staycations, and a range of other events. In addition, it offers travel guides to destinations around the world, guides on finances, dating and relationships, parenting, career, home, and more. The website offers a directory of food establishments, attractions, accomodation, and shops and businesses, along with reviews.

October to December Traffic

2.775M

-14.20% vs. the prev period.

Monthly Avg Traffic

925,000

Statistics

The Smart Local attracts an average of 925,131 visitors per month, with 26.93% using desktop and 73.07% on mobile. Predominantly from the Singapore, the site sees 28.65% organic, 57.44% direct, 5.13% social, and 2.00% other traffic.

Eatbook

Eatbook is a food-focused digital publisher. It offers food reviews, listicles, pieces on food trends, and latest food-related news. It has a large following on social media channels, including 243,000+ on Facebook, 94,000+ on Instagram, and 115,000+ on YouTube.

October to December Traffic

2.642M

-16.30% vs. the prev period.

Monthly Avg Traffic

880,666

Statistics

Eatbook attracts an average of 880,720 visitors per month, with 24.70% using desktop and 75.30% on mobile. Predominantly from the Singapore, the site sees 28.65% organic, 57.44% direct, 4.90% social, and 1.28% other traffic.

Tech in Asia

Founded in 2010 by Willis Wee, Tech in Asia receive backing from Facebook co-founder Eduardo Saverin in 2015. It is a tech news website focusing on tech news in the region with the aim of connecting Asia’s startup ecosystem. Tech in Asia is currently owned by SPH Media. In addition to news, the publication offers job listings, a database of companies and investors, and a series of events held annually in locations like Kuala Lumpur, Jakarta, Ho Chi Minh City, and others.

October to December Traffic

2.754M

+0.80% vs. the prev period.

Monthly Avg Traffic

918,000

Statistics

Tech in Asia attracts an average of 918,316 visitors per month, with 42.55% using desktop and 57.45% on mobile. Predominantly from the Singapore, the site sees 28.65% organic, 57.44% direct, 8.33% social, and 3.85% other traffic.

Honeycombers

Honeycombers describes itself as a digital lifestyle platform. It publishes content about what’s trending, food, things to do, beauty and wellness, style, and travel. Available for readers in Singapore, Bali, and Hong Kong, Honeycombers was established in 2008 by Christine Edwards, an Australian living in Singapore who wanted to show young expats everything Singapore had to offer.

October to December Traffic

2.608M

-7.90% vs. the prev period.

Monthly Avg Traffic

869,333

Statistics

Honeycombers attracts an average of 869,365 visitors per month, with 30.41% using desktop and 69.59% on mobile. Predominantly from the Singapore, the site sees 28.65% organic, 57.44% direct, 3.11% social, and 1.73% other traffic.

The Edge Singapore

Founded in 2001, The Edge Singapore is an online and print publication offering its readers news and analysis pieces. Originally a print publication, The Edge Singapore brought its news online in 2008. It is a sister company of The Edge Malaysia.

October to December Traffic

1.803M

nodata vs. the prev period.

Monthly Avg Traffic

601,000

Statistics

The Edge Singapore attracts an average of 601,016 visitors per month, with 22.65% using desktop and 77.35% on mobile. Predominantly from the Singapore, the site sees 28.65% organic, 57.44% direct, 7.47% social, and 5.17% other traffic.

Vulcan Post

Vulcan Post describes itself as “Mashable + TechCrunch for Asia”. An online publication, it offers news and insights in verticals like digital banking, tech giants, e-commerce, cryptocurrency, startups, government tech, and others. It was established in 2014, followed by the launch of the Malaysian edition in 2015. Among its clients, Vulcan Post lists such large brands as Visa, Huawei, Epson, Grab, and Enterprise Singapore.

October to December Traffic

1.558M

+31.40% vs. the prev period.

Monthly Avg Traffic

519,333

Statistics

Vulcan Post attracts an average of 519,497 visitors per month, with 20.47% using desktop and 79.53% on mobile. Predominantly from the Malaysia, the site sees 28.65% organic, 57.44% direct, 13.68% social, and 3.79% other traffic.

HungryGoWhere

Founded in 2006 by Dennis Goh, Wong Hoong An, and Tan Yung Yih, HungryGoWhere is an online publisher of food and restaurant reviews. The website was shut down in 2021, but following the acquisition of the site by Grab, it was relaunched in 2022. In 2013, HungryGoWhere launched Malaysian operations. Readers will find content in three main categories on the site: what to eat, food news, and critics’ reviews.

October to December Traffic

1.142M

+2.00% vs. the prev period.

Monthly Avg Traffic

380,666

Statistics

HungryGoWhere attracts an average of 380,759 visitors per month, with 10.46% using desktop and 89.54% on mobile. Predominantly from the Singapore, the site sees 28.65% organic, 57.44% direct, 10.65% social, and 2.13% other traffic.

Her World Singapore

Owned by SPH Media, Her World is Singapore’s first English-language women’s magazine. It was established in 1960. Headquartered in Singapore, it also has editions in Indonesia, Vietnam, Malaysia, and Thailand. Her World publishes a monthly print edition of the magazine, and has a rich catalog of content available to readers online. Online pieces are posted in verticals like wellness, life, style, shop, independence, and POV.

October to December Traffic

1.045M

+0.10% vs. the prev period.

Monthly Avg Traffic

348,333

Statistics

Her World Singapore attracts an average of 348,340 visitors per month, with 22.89% using desktop and 77.11% on mobile. Predominantly from the Singapore, the site sees 28.65% organic, 57.44% direct, 9.62% social, and 3.14% other traffic.

Tamil Murasu

Owned by SPH Media, Tamil Murasu is a Singapore-based Tamil-language newspaper and website. It was established in 1936 by Thamizhavel G. Sarangapani and is Singapore’s only Tamil-language newspaper. It offers news and information in Singapore, Tamil Nadu state, India, and the world, as well as daily pieces in categories like life and prosperity, society, features, etc.

October to December Traffic

999,277

+19.07% vs. the prev period.

Monthly Avg Traffic

333,092

Statistics

Tamil Murasu attracts an average of 333,092 visitors per month, with 9.27% using desktop and 90.73% on mobile. Predominantly from the Singapore, the site sees 28.65% organic, 57.44% direct, 6.13% social, and 10.78% other traffic.

Little Day Out

Little Day Out is a families-focused digital publisher. It offers news and resources, including a calendar of events, holiday ideas, parenting tips, an interactive parks locators, lists of kid-friendly restaurants, guides to easy recipes, and more. It is published by Big Little Company. It was established in 2012.

October to December Traffic

612,843

-7.85% vs. the prev period.

Monthly Avg Traffic

204,281

Statistics

Little Day Out attracts an average of 204,281 visitors per month, with 22.62% using desktop and 77.38% on mobile. Predominantly from the Singapore, the site sees 28.65% organic, 57.44% direct, 2.38% social, and 2.48% other traffic.

Honey Kids Asia

HoneyKids is a parenting and lifestyle digital publication. Founded by Christine Edwards in 2008, it has since expanded its presence to Hong Kong and Bali. While much of the content revolves around the theme of parenting, HoneyKids also offers its readers a diverse range of other topics, including things to do, eat, style, travel, body & soul, and others. It also features a calendar of events – from kids-focused events to arts, restaurant openings, and sports events.

October to December Traffic

586,831

-3.67% vs. the prev period.

Monthly Avg Traffic

195,610

Statistics

Honey Kids Asia attracts an average of 195,610 visitors per month, with 23.88% using desktop and 76.12% on mobile. Predominantly from the Singapore, the site sees 28.65% organic, 57.44% direct, 3.40% social, and 2.02% other traffic.

theAsianparent

Based in Singapore, theAsianparent is a parenting community platform and digital publisher. Since its humble beginnings as a blog that offered parenting-related content in the context of Southeast Asian culture, it has grown into a digital publication available in 11 languages in 13 countries. It content focuses on subjects like pregnancy, feeding and nuitrition, lifestyle, educaiton, parenting, and others. theAsianparent’s website also features an event section with family-oriented events and a product review section. Every year, theAsianparent distributes awards for best parenting and baby products.

October to December Traffic

552,118

+4.75% vs. the prev period.

Monthly Avg Traffic

184,039

Statistics

theAsianparent attracts an average of 184,039 visitors per month, with 16.40% using desktop and 83.60% on mobile. Predominantly from the Singapore, the site sees 28.65% organic, 57.44% direct, 3.25% social, and 4.33% other traffic.

SG Investors

SG Investors was launched in 2017. It is an online publisher of market news. In addition to updates from SGX market, volume counters, and market fund flow overviews, SG Investors publishers content in the sections ‘Analysts Say’ and ‘Bloggers Say’ to present a diverse range of opinion pieces on market trends.

October to December Traffic

533,661

-30.06% vs. the prev period.

Monthly Avg Traffic

177,887

Statistics

SG Investors attracts an average of 177,887 visitors per month, with 47.06% using desktop and 52.94% on mobile. Predominantly from the Singapore, the site sees 28.65% organic, 57.44% direct, 1.82% social, and 3.07% other traffic.

Home & Decor Singapore

Home & Decor was launched in 1987. It’s a monthly print magazine and online publisher focused on interior design. It covers decor trends, showcases home designs, discusses furnishings and accessories, and provides tips and know-how. Additionally, Home & Decor offers its readers content on home financing and renovation. According to Home & Decor, it has 60,000 readers of the print and digital editions of the magazine, not counting the monthly website traffic and social media following. It is owned by SPH Media.

October to December Traffic

481,219

-14.64% vs. the prev period.

Monthly Avg Traffic

160,406

Statistics

Home & Decor Singapore attracts an average of 160,406 visitors per month, with 20.77% using desktop and 79.23% on mobile. Predominantly from the Singapore, the site sees 28.65% organic, 57.44% direct, 13.09% social, and 2.07% other traffic.

The Singapore Women’s Weekly

The Singapore Women’s Weekly launched its site in 2016. It’s a digital magazine that offers the latest news and information in verticals like family, food, style, entertainment, health, relationships, and others. Its target demographic is women between the ages of 28 and 45. The Singapore Women’s Weekly is owned by SPH Media.

October to December Traffic

447,789

-9.05% vs. the prev period.

Monthly Avg Traffic

149,263

Statistics

The Singapore Women’s Weekly attracts an average of 149,263 visitors per month, with 20.60% using desktop and 79.40% on mobile. Predominantly from the Singapore, the site sees 28.65% organic, 57.44% direct, 9.59% social, and 3.56% other traffic.

Singapore Business Review

Singapore Business Review – SBR – was launched in 2001. It publishes a quarterly magazinee with circulation of 25,000 copies, as well as daily content on its website. It is owned by Charlton Media Group, a B2B publisher and event production company. Its online content is centered round the themes of energy, economy, commercial property, markets, insurance, IT, education, hotels and tourism, retail, stocks, and numerous others.

October to December Traffic

429,154

+10.74% vs. the prev period.

Monthly Avg Traffic

143,051

Statistics

Singapore Business Review attracts an average of 143,051 visitors per month, with 38.63% using desktop and 61.37% on mobile. Predominantly from the Singapore, the site sees 28.65% organic, 57.44% direct, 2.76% social, and 6.19% other traffic.

E27 Singapore

e27 provides news, deep dives, and opinion pieces for startups. Originally launched as a blog in 2007, e27 has since grown into a resource platform covering startup news, providing information on events, a directory of investors, and a range of other tools.

October to December Traffic

391,420

-15.77% vs. the prev period.

Monthly Avg Traffic

130,473

Statistics

E27 Singapore attracts an average of 130,473 visitors per month, with 46.58% using desktop and 53.42% on mobile. Predominantly from the Singapore, the site sees 28.65% organic, 57.44% direct, 5.34% social, and 5.13% other traffic.

Eco-Business

Established in 2009, Eco-Business is a business intelligence company and digital publisher focused on sustainable development and ESG performance. It has received numerous accolades, including three awards at Asian Digital Media Awards 2023. It offers content in a variety of formats, including its award-winning podcasts. Headquartered in Singapore, Eco-Business has Asian-Pacific, European, US, Chinese, and International editions.

October to December Traffic

362,965

-15.31% vs. the prev period.

Monthly Avg Traffic

120,988

Statistics

Eco-Business attracts an average of 120,988 visitors per month, with 42.87% using desktop and 57.13% on mobile. Predominantly from the Singapore, the site sees 28.65% organic, 57.44% direct, 2.77% social, and 7.69% other traffic.

Goody Feed

Goody Feed is an online magazine founded in 2016. The aim of the magazine is “to feed our everyday readers with entertaining and relevant listicles, news and editorials during their commute home, during a long queue for the ATM or even during a visit to the toilet.” Goody Feed produces content in verticals like lifestyle, food, tech, entertainment, laughs, work, deals, and spooks.

October to December Traffic

352,919

-33.49% vs. the prev period.

Monthly Avg Traffic

117,639

Statistics

Goody Feed attracts an average of 117,640 visitors per month, with 29.74% using desktop and 70.26% on mobile. Predominantly from the Singapore, the site sees 28.65% organic, 57.44% direct, 24.52% social, and 3.99% other traffic.

Miss Tam Chiak

Miss Tam Chiak is a food-focused online publication. It was founded by Maureen Ow and has since grown into one of the most popular food-related online destinations in Singapore. Miss Tam Chiak features content in categories like food reviews, food guides, recipes, and travel. Readers can also sort content based on cuisine type – e.g., Japanese, European, Thai, International, Indian, etc.

October to December Traffic

309,989

-25.01% vs. the prev period.

Monthly Avg Traffic

103,330

Statistics

Miss Tam Chiak attracts an average of 103,330 visitors per month, with 22.01% using desktop and 77.99% on mobile. Predominantly from the Singapore, the site sees 28.65% organic, 57.44% direct, 7.51% social, and 1.46% other traffic.

Daily Vanity

Daily Vanity is a digital publisher in the beauty sector. It offers tips, reviews, opinion pieces, and guides around such themes as makeup, luxury, skincare, hair, and others, as well as interactive content in the form of quizzes. In 2020 and 2021, it was awarded the title of the Best Beauty e-Magazine in Singapore by Global Brand Awards.

October to December Traffic

299,729

-38.08% vs. the prev period.

Monthly Avg Traffic

99,909

Statistics

Daily Vanity attracts an average of 99,910 visitors per month, with 20.66% using desktop and 79.34% on mobile. Predominantly from the Singapore, the site sees 28.65% organic, 57.44% direct, 10.73% social, and 4.43% other traffic.

Kiasu Parents

As the name implies, Kiasu Parents is a parenting site. The website describes itself as a “one-stop platform for concerned parents to network, share their views, questions and concerns regarding parenting and education in Singapore.” Kiasu Parents splits its content based on children’s schooling needs: pre-school, primary, secondary, and tertiary. It also features an active forum section, provides a directory of various educational institutions and services, and features a calendar of relevant events.

October to December Traffic

230,996

-18.52% vs. the prev period.

Monthly Avg Traffic

76,998

Statistics

Kiasu Parents attracts an average of 76,999 visitors per month, with 29.60% using desktop and 70.40% on mobile. Predominantly from the Singapore, the site sees 28.65% organic, 57.44% direct, 2.89% social, and 1.48% other traffic.

Money Digest

Money Digest is a Singapore-based digital publisher of finance-related content. It covers subjects like insurance, savings, retirement, investments, tax & estate plannings, and other personal finance topics. Additionally, it features a ‘deals’ section that provides information on discounts, deals, and promos in categories like electronics, entertainment, dinings, shopping, and others.

October to December Traffic

205,416

-35.30% vs. the prev period.

Monthly Avg Traffic

68,472

Statistics

Money Digest attracts an average of 68,472 visitors per month, with 28.31% using desktop and 71.69% on mobile. Predominantly from the Singapore, the site sees 28.65% organic, 57.44% direct, 12.31% social, and 8.39% other traffic.

The Occasional Traveller

The Occasional Traveler is a blog by Jaclynn Seah, a solo female traveller from Singapore. She started the blog in 2010. The target audience of the blog are busy working professionals who love to travel. On her blog, she shares tips for local and international travels.

October to December Traffic

133,285

-3.05% vs. the prev period.

Monthly Avg Traffic

44,428

Statistics

The Occasional Traveller attracts an average of 44,428 visitors per month, with 29.58% using desktop and 70.42% on mobile. Predominantly from the Singapore, the site sees 28.65% organic, 57.44% direct, 2.18% social, and 4.28% other traffic.

NYLON Singapore

NYLON Singapore is a digital magazine and publication that offers news, trend updates, and feature pieces in verticals like fashion, beauty, lifestyle, food, technology, art, and travel. The first edition of NYLON Singapore was published in 2012 – at the time, in both print and digital, before the publication went fully digital in 2017. NYLON Singapore is part of a larger group of international titles – e.g., NYLON US, NYLON Korea, NYLON Mexico, and others.

October to December Traffic

119,627

-16.85% vs. the prev period.

Monthly Avg Traffic

39,876

Statistics

NYLON Singapore attracts an average of 39,876 visitors per month, with 27.08% using desktop and 72.92% on mobile. Predominantly from the Singapore, the site sees 28.65% organic, 57.44% direct, 11.06% social, and 7.90% other traffic.

Ladyironchef

LadyIronChef is a pseudonym of Brad Lau, a Singaporean food writer and founder of ladyironchef.com. Brad Lau set up the website in 2008, originally as a blog. It has since grown into a popular destination for readers to learn about food-related activities (restaurants, events, markets, etc.) as Brad documents his adventured around the world. Ladyironchef has amassed a large social media following, with over 800,000 followers on Facebook and almost 600,000 on Instagram.

October to December Traffic

93,060

-33.31% vs. the prev period.

Monthly Avg Traffic

31,020

Statistics

Ladyironchef attracts an average of 31,020 visitors per month, with 22.40% using desktop and 77.60% on mobile. Predominantly from the Singapore, the site sees 28.65% organic, 57.44% direct, 4.80% social, and 2.71% other traffic.

Aspirant SG

Launched in 2012, AspirantSG is a blog-style digital publications for those living and traveling to Singapore. It covers sections like food, lifestyle, travel, and more. The blog’s main readership is young adults between 18 and 24 years old, as well as working adults between 24 and 44 years old. It has an even gender distribution in readership.

October to December Traffic

43,275

-16.83% vs. the prev period.

Monthly Avg Traffic

14,425

Statistics

Aspirant SG attracts an average of 14,425 visitors per month, with 38.18% using desktop and 61.82% on mobile. Predominantly from the Pakistan, the site sees 28.65% organic, 57.44% direct, 3.35% social, and 7.22% other traffic.

Popspoken

Established in 2011, Popspoken is a digital publisher focused on art, music, and lifestyle in South-East Asia. As Popspoken describes itself, “We aim to be the tasteful third space that brings together a community of curious individuals, by empowering these individuals to bring about a positive impact on their wider communities through creativity.”

October to December Traffic

36,267

-25.89% vs. the prev period.

Monthly Avg Traffic

12,089

Statistics

Popspoken attracts an average of 12,089 visitors per month, with 29.12% using desktop and 70.88% on mobile. Predominantly from the Singapore, the site sees 28.65% organic, 57.44% direct, 3.66% social, and 3.17% other traffic.

SquareRooms SG

SquareRooms is an interior design-focused monthly magazine and digital publication. The magazine features a curated compilation of style inspirations, advice pieces, and new produc releases. The digital publication offers readers daily articles on interior design trends, solutions, and products. Additionally, the publication offers interactive quizzes and a guide for first-time homeowners.

October to December Traffic

29,069

+102.32% vs. the prev period.

Monthly Avg Traffic

9,689

Statistics

SquareRooms SG attracts an average of 9,690 visitors per month, with 49.11% using desktop and 50.89% on mobile. Predominantly from the Indonesia, the site sees 28.65% organic, 57.44% direct, 5.50% social, and 5.28% other traffic.

NXT Singapore

NXT Singapore is a print and digital magazine of lifestyle consumer gadget news. It offers updates on new releases and reviews, as well as monthly promos. NXT Singapore also runs a yearly NXT Gadget Awards. In addition to the Singapore edition, NXT publishes a Malaysian edition of the magazine.

October to December Traffic

14,753

-26.65% vs. the prev period.

Monthly Avg Traffic

4,917

Statistics

NXT Singapore attracts an average of 4,918 visitors per month, with 48.08% using desktop and 51.92% on mobile. Predominantly from the Singapore, the site sees 28.65% organic, 57.44% direct, 6.52% social, and 9.60% other traffic.