Top Digital Media Companies in Hong Kong

Digital media and publishing are constantly changing. Every new media and technology released, every shift in audience trends provides new areas for connecting and monetizing audiences.

Here are the top digital media companies in Hong Kong to keep an eye on.

South China Morning Post

AAStocks.com

HKET.com

Baby-Kingdom

Tatler Asia

Cosmopolitan

Prestige

Esquire

Ohpama

She.Com

Men Club

Sassy Mama Hong Kong

Forkast News

Beauty Exchange

South China Morning Post

The South China Morning Post – SCMP – is a broadsheet-format daily newspaper founded in 1903 by Tse Tsan-tai and Alfred Cunningham. Headquartered in Hong Kong, the newspaper is owned by Alibaba Group. It publishes news and opinion pieces in English. It has been Hong Kong’s newspaper of record since British colonial rule. The publication offers coverage of domestic, regional, and international news in business, economy, tech, lifestyle, sport, and others.

October to December Traffic

41.54M

-16.90% vs. the prev period.

Monthly Avg Traffic

13.84M

Statistics

South China Morning Post attracts an average of 13.84M visitors per month, with 28.11% using desktop and 71.89% on mobile. Predominantly from the United States, the site sees 28.65% organic, 57.44% direct, 9.92% social, and 4.30% other traffic.

AAStocks.com

Founded in 2000, AASTOCKS is a fintech platform that offers global financial information and analytical tools. The company’s website publishes pieces intended to assist investors who are analyzing China, Hong Kong, and global stock markets. The platform’s accolades include recognition as a top financial website in Hong Kong.

October to December Traffic

18.61M

+1.00% vs. the prev period.

Monthly Avg Traffic

6.204M

Statistics

AAStocks.com attracts an average of 6.204M visitors per month, with 49.85% using desktop and 50.15% on mobile. Predominantly from the Hong Kong, the site sees 28.65% organic, 57.44% direct, 3.73% social, and 2.40% other traffic.

HKET.com

HKET – The Hong Kong Economic Times – is a broadsheet-format financial daily newspaper. It was founded in 1988 by Lawrence S P Fung, Perry Mak, and Arthur Shek Kang-Chuen. It is owned by Hong Kong Economic Times Holdings. The digital edition covers news in finance, banking, science and technology, and business – both domestically and internationally.

October to December Traffic

14.72M

-9.10% vs. the prev period.

Monthly Avg Traffic

4.907M

Statistics

HKET.com attracts an average of 4.907M visitors per month, with 29.35% using desktop and 70.65% on mobile. Predominantly from the Hong Kong, the site sees 28.65% organic, 57.44% direct, 9.99% social, and 2.11% other traffic.

Baby-Kingdom

Baby-Kingdom.com was established in 2002. It is a Hong Kong-based online community site that offers parenting information. According to Baby-Kingdom, it has over 300,000 registered members, making it one of the most popular sites for Chinese speaking parents around the world. It covers topics ranging from pregnancy to early childhood education. The primary source of its traffic is direct visits, with a predominantly female audience aged 25-34.

October to December Traffic

8.495M

-11.80% vs. the prev period.

Monthly Avg Traffic

2.831M

Statistics

Baby-Kingdom attracts an average of 2.831M visitors per month, with 18.55% using desktop and 81.45% on mobile. Predominantly from the Hong Kong, the site sees 28.65% organic, 57.44% direct, 3.76% social, and 4.44% other traffic.

Tatler Asia

Tatler is a British magazine owned by Condé Nast and published in Asia by Tatler Asia. Tatler Asia creates “exclusive content and unforgettable experiences for high-net-worth luxury consumers.” According to Tatler Asia, it has a print readership of 1.8 million, 1.3-million following on social media, and 7.4 million monthly page views. In addition to the content published on its digital platform, Tatler Asia hosts annual events and awards.

October to December Traffic

6.682M

-10.40% vs. the prev period.

Monthly Avg Traffic

2.227M

Statistics

Tatler Asia attracts an average of 2.227M visitors per month, with 28.63% using desktop and 71.37% on mobile. Predominantly from the Taiwan, the site sees 28.65% organic, 57.44% direct, 4.70% social, and 1.85% other traffic.

Cosmopolitan

Cosmopolitan HK is a publication by SCMP Hearst – a joint venture of the SCMP Group and The Hearst Corporation. The venture also owns brands in Hong Kong like ELLE, Harper’s BAZAAR, Esquire, and ELLE Men. According to Marketing Interactive Media Bechmarking Survey 2022, it is the #1 beauty fashion digital media in Hong Kong, and, according to the publication’s rate card, it is the #1 media brand on social media among premium lifestyle brands. Cosmopolitan HK publishes pieces in the beauty, lifestyle, fashion, shopping, bride, and entertainment sections.

October to December Traffic

4.260M

-10.00% vs. the prev period.

Monthly Avg Traffic

1.420M

Statistics

Cosmopolitan attracts an average of 1.420M visitors per month, with 16.70% using desktop and 83.30% on mobile. Predominantly from the Hong Kong, the site sees 28.65% organic, 57.44% direct, 3.82% social, and 1.59% other traffic.

Prestige

Prestige is a monthly luxury-lifestyle magazine and PrestigeOnline is its digital publication. It is owned by Burda Luxury, a subsidiary of Hubert Burda Media. Its articles and interviews focus on various topics in fashion, culture, lifestyle, wealth, celebrities, food, leisure, and jewellery. Headquartered in Hong Kong, Prestige is a regional publication with presence in Malaysia, Taiwan, Singapore, Indonesia, and Thailand.

October to December Traffic

2.221M

-1.20% vs. the prev period.

Monthly Avg Traffic

740,567

Statistics

Prestige attracts an average of 740,567 visitors per month, with 28.45% using desktop and 71.55% on mobile. Predominantly from the United States, the site sees 28.65% organic, 57.44% direct, 5.29% social, and 3.49% other traffic.

Esquire

Esquire Hong Kong is magazine for “stylish and intelligent metropolitan males”. It offers pieces in verticals lik fashion, health, relationships, gear, and more. 92% of its readers are male. Esquire is owned by SCMP Hearst – a joint venture of the SCMP Group and The Hearst Corporation. The venture also owns brands in Hong Kong like Cosmopolitan, ELLE, Harper’s BAZAAR, and ELLE Men.

October to December Traffic

1.888M

+4.90% vs. the prev period.

Monthly Avg Traffic

629,452

Statistics

Esquire attracts an average of 629,452 visitors per month, with 27.77% using desktop and 72.23% on mobile. Predominantly from the Hong Kong, the site sees 28.65% organic, 57.44% direct, 9.86% social, and 1.70% other traffic.

Ohpama

Ohpama was launched in 2015 by Sing Tao News Corporation. Ohpama.com provides content and events on parenting and education. The verticals it primarily focuses on are education opportunities domestically and abroad, new parents, activities for parents, and healthy living.

October to December Traffic

788,209

+16.43% vs. the prev period.

Monthly Avg Traffic

262,736

Statistics

Ohpama attracts an average of 262,736 visitors per month, with 16.12% using desktop and 83.88% on mobile. Predominantly from the Hong Kong, the site sees 28.65% organic, 57.44% direct, 32.24% social, and 1.49% other traffic.

She.Com

Launched in 2000, she.com is a popular destination among Hong Kong-based readers for advice, news, and opinion pieces in beauty and fashion. According to she.com, it has ~ 1.8M+ monthly active users, 850K+ Facebook followers, and 104K+ Instagram followers.

October to December Traffic

495,135

-20.58% vs. the prev period.

Monthly Avg Traffic

165,045

Statistics

She.Com attracts an average of 165,045 visitors per month, with 24.54% using desktop and 75.46% on mobile. Predominantly from the Hong Kong, the site sees 28.65% organic, 57.44% direct, 10.07% social, and 2.64% other traffic.

Men Club

Men Club is owned by MenClub Publishing. It was founded in 2014. It offers content on topics such as lifestyle, fashion, technology, and entertainment. The publication has 670,000+ followers on Facebook and 100,000+ on Instagram.

October to December Traffic

463,649

+0.25% vs. the prev period.

Monthly Avg Traffic

154,550

Statistics

Men Club attracts an average of 154,550 visitors per month, with 49.94% using desktop and 50.06% on mobile. Predominantly from the Hong Kong, the site sees 28.65% organic, 57.44% direct, 12.98% social, and 2.15% other traffic.

Sassy Mama Hong Kong

Sassy Mama was founded in 2011 “when a group of fun-loving mamas set out to discover the family-friendly side to Hong Kong…” The digital publication offers its readers content on what’s hot in the world of parenting in Hong Kong. It publishes articles in categories such as parenting, parties & play, travel, eat, health & wealness, and others.

October to December Traffic

287,568

+16.10% vs. the prev period.

Monthly Avg Traffic

95,856

Statistics

Sassy Mama Hong Kong attracts an average of 95,856 visitors per month, with 30.52% using desktop and 69.48% on mobile. Predominantly from the Hong Kong, the site sees 28.65% organic, 57.44% direct, 3.89% social, and 3.19% other traffic.

Forkast News

Forkast was founded in 2018 by Angie Lau – a former Bloomberg Television’s Asia anchor. A digital media platform headquartered in Hong Kong, the publication focuses on blockchain, cryptocurrency, regulations, and emerging technologies in the Asia-Pacific region.

October to December Traffic

135,775

-9.79% vs. the prev period.

Monthly Avg Traffic

45,258

Statistics

Forkast News attracts an average of 45,258 visitors per month, with 40.35% using desktop and 59.65% on mobile. Predominantly from the United States, the site sees 28.65% organic, 57.44% direct, 2.03% social, and 8.19% other traffic.

Beauty Exchange

Beauty Exchange is a digital publication that covers topics like health, beauty, style, lifestyle, entertainment, and others. It has strong social media following, with 1.2+ million followers on Facebook and 135,000+ on Instagram.

October to December Traffic

105,920

+18.75% vs. the prev period.

Monthly Avg Traffic

35,307

Statistics

Beauty Exchange attracts an average of 35,307 visitors per month, with 9.47% using desktop and 90.53% on mobile. Predominantly from the Hong Kong, the site sees 28.65% organic, 57.44% direct, 25.69% social, and 2.32% other traffic.

Related locations