Publisher growth tactics for election season | WEBINAR
How Singapore's publishers and brands turn owned audiences into growth in the AI era
Monday, October 12, 2026
Hosted By
One table. One evening. The advantage of an audience you own.
We’re bringing 14 of Singapore and Southeast Asia’s publishing and brand leaders around one table. This invitation-only dinner gathers the people who run audience businesses day to day — CEOs, Managing Directors, Heads of Audience, Product and Growth leaders from news and specialist publishers, alongside the content-led brand operators building the same muscle. No panels, no pitches, no slides. Just one off-the-record evening on the most durable advantage in media right now: an audience, a dataset and a platform you actually own.
The evening centres on the theme “The Audience Advantage: Turning Owned Audiences into Growth in the AI Era.” The strongest audience businesses of 2026 — publishers and brands alike — share one trait: they own more of their growth. AI is opening new front doors to your audience, first-party data is becoming a genuine growth engine, and a fast, reliable site is turning into a real competitive edge rather than a cost line. Publishing and marketing are converging on the same playbook: build direct relationships on platforms you control.
Over dinner, attendees will trade what’s working: the moves that turn borrowed reach into known, returning audiences; how leading teams are putting first-party data and AI to work for growth; and why performance and reliability increasingly decide who keeps the audience they earn. Before the dinner, every guest answers one question about where their audience actually comes from today — the anonymised benchmark opens the night. You’ll leave with a candid read on where your peers are placing their bets, plus an attendee-only summary of the evening’s insights.
Welcome drinks and informal introductions. Seated at 6:30 sharp.
Why this dinner, the rules of the room, and the “where your audience comes from” results from the pre-dinner question.
Round the table over entrées: “What’s the one owned-audience bet you’re making in the next twelve months?”
A short joint frame from Kinsta and Derick Ng (Clickr) on where the audience advantage is compounding. Conversational, no slides.
New front doors — AI, search, social, newsletters — and turning borrowed reach into known, returning audiences across SEA’s multi-market, multilingual landscape.
First-party data and AI as a growth engine — and getting data governance (PDPA) right without slowing down.
Speed, reliability and security as a growth lever, not a cost line — and what it takes to keep the audience you earn.
Each guest shares one takeaway. Anonymous feedback only.
Coffee or nightcap, unstructured 1:1 conversations.