Digital Publishing
Office Hours: The Applications of AI in SEO and Content
The use of AI in content creation has been a hot topic in the SEO space recently. Bankrate and CNET have made headlines for using AI to write some of
DOMAIN SEO STRATEGIES
hosted by
Vahe Arabian
Founder
State of Digital Publishing
Vahe is the founder of State of Digital Publishing, a veteran SEO and content strategist for publishers and explorer of digital media and technology trends.
He is a sought-after speaker who regularly presents at events and contributes to the development of event programs.
In his vast experience of working with digital publishing companies, Vahe has helped publishers of all sizes exponentially increase their reach through smart SEO strategies and effective content workflows.
What the session is about
Domain SEO is the practice of optimizing owned domains to make them more accessible to human visitors and search engines. Common concerns publishers face is the launch and acquisition of sites for accelerating growth, as it involves picking between a simple phrase, an optional subdomain, and a top level domain (TLD) to create the perfect web identity. In this office hours session Vahe the founder will go through the common questions and considerations of domaining strategy including:
- When to use Google's domain migration tool
- Impact and effective use of expired domains
- How to choose a domain - phrase, subdomain, tld and more
- Are hyphenated domains a sign of low quality?
- And more...
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