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30 November 2023

ONLINE EVENT

Pubtech2023

Redefining the Landscape of Digital Publishing

Learn about upcoming trends in AI, SEO, advertising, and collaboration in the digital publishing space.

10:30 AM New Delhi

1 PM Singapore

4 PM Sydney

days
hrs
mins

10 panelists

Listen to the presentations by tech and publishing experts, ask questions, and apply the learnings to your digital property.

70+ attendees

Interact with digital publishing professionals from around the world, share experiences, and discover collaboration opportunities.

2+ hours of learning

The event features sessions in a variety of formats: presentations, workshops, and more.

About the event

Discover the future of digital publishing at our virtual event! Join us as we delve into the latest technological trends shaping the digital publishing landscape. From cutting-edge AI tools to innovative content distribution strategies, this event is a must-attend for industry professionals and enthusiasts alike.

 

Engage with top experts as they unravel insights on data-driven content optimization strategies, AI-assisted SEO techniques, latest advertising and monetization models, and more. Uncover opportunities to elevate your digital publishing efforts, network with like-minded peers, and stay ahead in this dynamic realm. 

Become a sponsor

This event is ideally suited for:

  • Founders/CEOs

  • Head of Digital/Publisher/COO

  • Editorial & Content Strategists

  • SEO Specialists

  • Audience Development Leaders

  • AdTech & Integration Experts

This event is ideally suited for:

  • Founders/CEOs

  • Head of Digital/Publisher/COO

  • Audience Development Leaders

  • Editorial & Content Strategists

  • SEO Specialists

  • AdTech & Integration Experts

The program

The program features five 30-minute sessions. The attendees will have a chance to submit questions and have them answered live.

1

10:30-11:00 NEw delhi

13:00-13:30 Singapore

16:00-16:30 Sydney

The state of publishing tech

What are the trends in publishing tech? Which types of solutions saw increased interest in 2023? What should publishers expect in 2024? Vahe Arabian will discuss which publishing tech trends are too hyped up and which ones are here to stay.

presenter

Vahe Arabian | SODP

2

11:00-11:30 New delhi

13:30-14:00 Singapore

16:30-17:00 Sydney

Editorial workflow optimization for better content experiences

In this session moderated by Andrew Kemp, we will discuss how publishers can set up their editorial processes to maximize the value for readers, grow their audience, and engage the audience in meaningful interactions.

moderator

Andrew Kemp | SODP

3

11:30-12:00 NEw delhi

14:00-14:30 Singapore

17:00-17:30 Sydney

Lessons learned from generative AI and machine learning in 2023

Generative AI solutions like ChatGPT burst onto the digital publishing scene at the end of last year. Over the last year, publishers took various steps to either integrate generative AI and ML solutions into their editorial and marketing processes or stood firm on protecting their operations from this new technology. Andrew Kemp will guide the discussion on what we can learn from the experience so far and where the technology is headed.

moderator

Andrew Kemp | SODP

4

12:00-12:30 NEw delhi

14:30-15:00 Singapore

17:30-18:00 Sydney

How to align your editorial strategy for a Search Generative Experience and conversions

The rollout of Google’s Search Generative Experience (SGE) is making publishers wonder if that makes Google a publisher now? Does integrating a large language model (LLM) to provide summaries to user queries mean that Google is now in the business of creating content? And what does this mean for publishers? How can they protect their organic traffic numbers and continue to grow their audience? Vahe Arabian will moderate this session, guiding speakers to address these questions and more. 

moderator

Vahe Arabian | SODP

5

12:30-13:00 NEw delhi

15:00-15:30 Singapore

18:00-18:30 Sydney

Old is new: Newsletters – audience growth and nurturing your audience in the age of privacy

While email has been one of the most effective ways of reaching and engaging audiences for decades now, this year has seen a fresh wave of interest from publishers on utilizing newsletters to grow and nurture their audience. In the age of first-party data, this is hardly surprising. We will discuss newsletter best practices for publishers in this session. The Q&A session will be moderated by Vahe Arabian.

moderator

Vahe Arabian | SODP

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Meet the presenters

Each panelist has years of experience in the field of WordPress – learn from the best!

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Anil Gupta

CEO & Co-founder | Multidots

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Anil Gupta
Anil is a Technopreneur with more than 17 years of experience leading the business with mind and people with heart. With a degree in computer science, he always had the vision to build a company that takes care of customers as well as employees and the community; thus, he started Multidots in 2009, and since then, as a CEO & Co-Founder of Multidots — he and his team are on the mission on "Serving People & Solving Problems." Anil loves to read, travel, yoga, and meditation! He’s a 15 year veteran SEO and content strategist for publishers and an explorer of digital media and technology trends.
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Binti Pawa

VP, Audience Growth & Development | Forbes

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Binti Pawa
Binti’s meteoric career in Digital Marketing & Search Engine Optimization spans 15+ years. As the Vice President, Audience Growth & Development at Forbes, she is responsible for increasing traffic, cultivating new audiences and driving business growth. Binti has led performance-driven growth for both start-ups and corporate heavyweights, including brands such as Travelocity, InStyle, Travel + Leisure, Food & Wine, Mashable, and PCMag. Most recently, she headed Content Strategy and SEO for the financial news and information providers, TheStreet and Seeking Alpha, followed by a stint as Audience Growth lead for ETF.com

Matthew Karolian

General Manager – Boston.com The Boston Globe

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Matthew Karolian
Matt Karolian is general manager at Boston.com and has held several other positions at The Boston Globe, including director of New Initiatives and director of Audience Engagement. Matt was selected as a 2018 Nieman Fellow at Harvard University and studied the impact of AI on news, media and publishing. He now teaches a class focused on the intersection of business, technology and journalism at Harvard’s Division of Continuing Education Journalism Master’s Degree Program. Matt brings a depth of business and strategy experience to Boston.com from his previous work in the world of advertising, where he managed millions in client business.
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Bridget DeMeis

VP, Content | Endgame360

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Bridget DeMeis
With over 8 years of experience in digital media and journalism, Bridget isa passionate and driven content leader who oversees editorial and production operations at Endgame360. She manages a team of talented editors, writers, and marketers who create engaging and high-quality content for millions of readers across multiple platforms and channels. She has a passion for creating engaging and informative content that connects with diverse audiences and drives growth. She strives to lead teams that are always looking for new ways to innovate and improve the content experience. Bridget leverages her Google Analytics 4 certification and digital marketing expertise to optimize content performance, user retention, and revenue growth within my organization. She has also contributed to the development and implementation of various initiatives and projects, such as launching new websites, optimizing for SEO, expanding social media presence, and enhancing user experience.
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Our partners

SPONSORS

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Ezoic is an award-winning technology partner for digital publishers and content creators. Its unique solutions allow independent websites and video publishers to increase their revenue and grow their audiences without depending on Big Tech or relying on a long list of 3rd-party service providers.

MEDIA PARTNERS

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Startups Magazine is a publication which champions tech startups – the entrepreneurial heroes disrupting industries and the creators’ challenging norms and breaking boundaries.

In print and online, the Startups Magazine team works hard to deliver unique content to startups providing valuable insights from industry experts, advice on business fundamentals and most importantly – a platform to introduce tech startups to the world stage.

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The Content Technologist is a newsletter and website for content professionals working in the age of algorithms. Our mission is to expand the possibilities of online experiences by supporting professionals in the theory, practice, business and craft of publishing digital content. Our paid weekly newsletter features leading and emerging voices in digital content production and publication. A free version is available for monthly subscribers.

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Fast and accurate Tools for SEO professionals, copywriters, webmasters and online marketers. SEO Review Tools offers a wide range of free SEO tools. These tools are designed to provide actionable feedback instead of raw data. Some tool examples:
– Duplicate content checker
– Website authority checker
– Keyword suggestion tool
– Word count checker
– Backlink checker
– Social authority checker

Would you like to use this opportunity to promote your brand to a targeted audience of digital publishers? Inquire about sponsorship opportunities.

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STATE OF DIGITAL PUBLISHING – COPYRIGHT 2023

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