Social media has risen to become an important content distribution and engagement channel for digital media & publishing professionals. The ability of the everyday user becoming a ‘citizen journalist’ and hidden communities and micro-influencers sharing their favorite content signifies the importance of creating and nurturing direct reader relationships.
We explore the approaches, case studies and industry social media news below.
From the birth of Facebook in 2004 to the more recent introduction of video content creation apps such
LinkedIn has long ceased to be a platform dedicated to employees and job seekers. Years ago, it used
Overview Whether you are looking to build a content calendar from scratch or need ways to make your
The Chinese social media platform TikTok has exploded since it emerged on the scene in late 2016. After
What happened: PR and brand comms teams are increasingly using more data and in smarter way to demonstrate
Social media distribution has a big role in developing audience interaction and engagement for publishers. According to 2018
What’s happening: At Harvard and MIT, Nieman Fellows from all over the world are learning about algorithms from
What’s Happening: The photo editing app FaceApp has gone viral (again) due to features that allow users to
What’s Happening: Facebook Watch was launched globally less than a year ago, and in that time has
What’s Happening: Facebook has announced two rankings updates based on surveys it’s conducted, to make the News Feed
What’s Happening: The Spotify-owned online music studio, Soundtrap, is poised to become a major part of the company’s
You hear a lot of heated claims and baseless generalities these days about what’s wrong with the news
Facebook announced the removal of some of the ad metrics. As a response to demands from advertisers. The move
What’s Happening: The new open source image processing library, Spectrum, was officially launched by Facebook yesterday, after being
What’s happening? Welcome to the festive period of the year! This is the best time to familiarize yourself
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Learn a technical and content SEO strategy that helps digital publishers increase their organic traffic by 100-500%.
