fbpx

1.3 Content Audit/Content Gap

content audit

Overview

In this module, we will learn what is a content audit, how to perform one, and how you can use the analysis of the content on your site to improve your SEO performance. We will see a real-life example of content auditing and topic prioritisation.

A content audit is a content governance tool that consists of a thorough quantitative examination of the SEO performance of your content.

The benefits of a content audit are:
  • Consolidating SEO equity onto better pages.
  • Manage your crawl budget in large sites.
  • Remove low-quality content to:
    • Improve user experience.
    • Increase topical authority and trust.
    • More targeted and focused content.

Sign in to your account to read the rest

Purchase your SODP membership

Vahe Arabian

Vahe Arabian

Founder and Editor in Chief of State of Digital Publishing. My vision is to provide digital publishing and media professionals a platform to collaborate and promote their efforts, my passion is to uncover talent and the latest trends for all to benefit.

GET THE INSIDE SCOOP ON PROVEN STRATEGIES FOR DIGITAL PUBLISHERS

Related posts

google news top storiesbook

See how one digital publisher increased its organic traffic by 600% with Google News Top Stories Carousel + best practices and troubleshooting tips

Latest Membership Insights

PUBLISHER

SEO GUIDE

See how one digital publisher increased its organic traffic by 600% with Google News Top Stories Carousel + best practices and troubleshooting tips

Google News Top Storiesbook pnqozmjkrlhzissnmqivjqoalvjbsuadmxobwidc

PUBLISHER

SEO GUIDE

See how one digital publisher increased its organic traffic by 600% with Google News Top Stories Carousel + best practices and troubleshooting tips

Google News Top Storiesbook pnqozmjkrlhzissnmqivjqoalvjbsuadmxobwidc

Stay on top of news and trends in digital publishing with our newsletter