Shelley Seale is a journalist, content creator, award-winning writer, author, publication designer, editor and communications professional. She can be reached at www.shelleyseale.com. and Twitter
What’s Happening:
Newscene just launched in beta for its new service that makes it simple for publishers to build a revenue-generating membership program without writing a single line of code. The goal, quite simply, is membership made simple.
Why It Matters:
Publishers pivoting to reader revenue is no less than a revolution. But it requires publishers to build a loyal, trust-based reader model in which readers feel like they’re part of a community. While daily news consumption is heading towards conversations in small groups with trusted voices, Newscene believes that memberships can be the way to fulfil both needs.