Understanding Loyalty And Reader Retention
Content Insights is the company that created the next-generation analytics solution to one of the biggest problems facing the online publishing industry: how to move past single metrics and find…
Mobile Video Consumption Tech Trends for 2019
Mobile video consumption continues its upward surge, with no signs of slowing down anytime soon. By 2019, video will make up 80 percent of all internet traffic, according to Cisco.…
Was the “pivot to video” as misguided as everyone says it was?
It would be difficult to pinpoint the exact moment when the infamous “pivot to video” actually began, but a 2016 Facebook earnings call could certainly be cited as having thrown…
Reddit for Newsrooms Guide for Publishers
What is the deal about Reddit? The land of memes, trolls, karma points and a set of rules that seemed to be miles away from the grown-up world and completely…
Po.et, a blockchain media wants to stop IP theft and help content creators get paid
Imagine this scenario: you’re a hobbyist photographer who snaps a breathtaking photo of a sunset. You then upload it to one of Reddit’s many image-based subreddits. And then someone who…
The Era of Data Privacy: Keys for Understanding GDPR
Through the years, the tech industry has developed disruptive products and services that have forever changed the way we do everyday things. It is often that we find ourselves reading…
Instagram Stories for Publishers: Embracing Immersive Storytelling
One of the golden rules of digital marketing is meeting your audience where they are. With 1 billion monthly active users by June 2018, there is a good chance that…
Publishers are taking a second look at news apps like SmartNews
When Rich Jaroslovsky was hired to work for the news curation app SmartNews a little over four years ago, his new bosses suggested a job title that he found curious:…
Pandora’s and Spotify’s online radio revenue pursuit
Online radio companies have increased in popularity over the past several years, corresponding with the increase in radio streaming devices, such as smartphones. According to “The Infinite Dial” report by Edison…
Gated Content Best Practices: Elements For An Efficient Paywall Model
Once upon a time, when journalism was stepping into the digital world, the main concern on everyone’s mind was about revenue: would readers pay for online news? Was the classic advertising…
Mobile music and video app usage in the United States
Vero Analytics May’s report of the most popular mobile music and video apps in the United States reveals YouTube’s dominance in mobile reach. In response, we’ve seen Facebook take the…
Why Medium Launched A Cryptocurrency Podcast
Aaron Lammer doesn’t consider himself an expert in cryptocurrency, and while he does trade in some of the various digital assets that have taken the financial world by storm, he…
Would a Spotify for news distribution model work?
This article has been inspired by the recent post on Medium and the reaction of our Facebook followers on the following shared update. What people don’t realize is that despite seeing increasing consumption…
Inside the Wall Street Journal’s mobile strategy
The Guardian US has recently concluded their 2 year Mobile Innovation Lab study, which received $2 million in funding from the night foundation. WSJ has been a participant in this…
The type of digital media companies receiving venture capital in 2018 (so far)
Digital media companies that have received venture capital over the past few years have no doubt been new media entities or existing companies incorporating new technologies into their old strategies.…
EP 4 – State of Online Subscriptions With MPP Globals’ Trena De Landro
Trena De Landro, VP of Publishing and Media speaks with State of Digital Publishing about the exciting times ahead for online subscription products and how we’ve come to this point.…