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What’s happening:

Belgium-based content marketing start-up StoryChief gained big with €1 million of investment capital from a variety of sources — which will help it reach its goal of becoming the central content hub for businesses.

 

Why it matters:

The comprehensive StoryChief platform was born out of the co-founders’ desire to cure the epidemic of clickbait and cheap content marketing. Its cloud content software helps companies who want to build out their content marketing strategy by cutting time and production costs, and publishing multichannel with just one click.


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