Shelley Seale is a journalist, content creator, award-winning writer, author, publication designer, editor and communications professional. She can be reached at www.shelleyseale.com. and Twitter
What’s Happening: The news website Quartz created an innovative studio last November that reports on the news using machine learning techniques. Quartz AI Studio’s first story published on March 2, 2019 as an intriguing peek into how advancements in artificial intelligence can provide journalists with new tools for researching public documents.
Digging Deeper:
Quartz reporters trained an algorithm to examine a section of rideshare company Lyft’s Initial Public Offering. The section lists risks anticipated by the app company, and the algorithm was trained to identify the most distinctive things that “rattle” Lyft executives.
The machine learning returned results of the most unusual concerns for the news report, ranging from the obvious to those that were more surprising. Company leaders showed concern about public perception as well as about how healthcare privacy laws will affect customers who use the Lyft app to get rides to medical appointments.
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