Content Strategy
How to Use Google Trends as a Publisher
Digital publishers generally understand the value of riding the rising wave of a popular trend, though many lack
Digital publishers generally understand the value of riding the rising wave of a popular trend, though many lack
A website that fails to attract its target audience is every digital publisher’s worst nightmare. Many publishers, however,
Publishers invested in appearing at the top of Google’s search results already understand the importance of SEO. One
Poor site speed is one of the biggest roadblocks to publishers’ audience acquisition ambitions. People lose interest in
Google News should be the focus of any digital media and content publisher, given the traffic publishers receive
Google Discover was introduced in 2018 with the goal of changing how the search giant’s users interact with
Google Web Stories are tappable, interactive, and immersive content that are similar to Instagram and Facebook stories. Launched
Google launched its refreshed Publisher Center interface in 2019 to allow publishers greater control over how and where
Appearing in Google’s Top Stories carousel is the holy grail for digital news publishers. It not only provides
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