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Keith Sibson is VP of Product & Product Marketing at Postup, a leading email services provider and email marketing platform for digital publishers. As the only Email Services Provider (ESP) focused on the publishing and media industry, Postup’s products and experience are drawn from working with over 150 publisher clients, and on Audience Development specifically with more than 40.

Keith has over a decade of experience driving product-led growth at companies large and small.

State of Digital Publishing will be running an AMA (Ask Me Anything) session, where Keith will be answering questions related to email publishing, subscriptions audience development using our live stream which will also be broadcasted on Twitter.

Here are the key areas of learning you can expect, as a result of attending:

  • Why more email subscribers and more emails sent always equals more revenue
  • The audience “monetization window” and the power of email to extend it
  • Active capture techniques consistently increase email subscription conversion rate by 10X (and we have the data to prove it)
  • Other audience development techniques to maximize the growth of your direct email audience.

This event will be taking place on the 31st October 2017 at 11 am New York Time. If you can’t attend and would still like to ask some questions, please enter them in the live steam section below, and the State of Digital Publishing team will make sure it is answered during Keith’s session.


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