Advertising

We really like social media advertising because it’s easy to integrate into existing content marketing and community-building efforts. When handled

Marketers doled out an estimated $83 million for paid search advertising in 2016 – and experts predict that figure to

The average website converts at the rather unimpressive rate of just 2 percent. For many businesses, this means a depressing

Marketers spent more than $7 billion on digital local advertising in 2016, and experts predict that figure will grow by

PageSuite & MPP Global have joined forces to provide an overview of some of the most interesting examples of product

Since its inception, the paywall has been considered one of the main alternative sources of generating publisher revenue and creating

Despite Facebook and Google’s attempts to block people’s use of ad-blocking software, the popularity of using it continues to rise.

Image-sharing site Pinterest has been testing search ads with select advertisers for the past several months. The Wall Street Journal

Changes are coming to Facebook — namely, you’re going to start seeing longer videos in your newsfeed. State of Digital

State of Digital Publishing is pleased to report Google is cracking down on the fake news in an attempt to

Ad spending growth is poised for a significant slowdown in 2017, due to economic and political uncertainty, according to the

Adgooroo earlier this month has released a forecasted 2016 paid search retail sector expenditure trends report, based on the past