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ON-DEMAND WEBINAR

DECODING GA4 & SEO BEST PRACTICES FOR PUBLISHERS

Join us as we explore the intricacies of GA4 and SEO along with their specific implications for publishers.

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About the webinar

Whether you’re a seasoned publisher or just starting out, gain actionable insights that will reshape your approach to content, audience acquisition & engagement, and audience measurement. Grab this opportunity to learn how to grow your website and interact with industry experts and fellow publishers.

Hosted by

Vahe Arabian
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Vahe Arabian

Founder

State of Digital Publishing

Vahe is a 15-year SEO & audience growth veteran, content strategist for publishers, and explorer of digital media and technology trends. Like other publishers, Vahe works in the trenches to build and grow content and media properties. Vahe also creates insights, resources and a community that fosters knowledge sharing and industry collaboration. In his vast experience of working with digital publishing companies, he has helped publishers of all sizes exponentially increase their reach through concise SEO strategies and effective content workflows that reflect their business and monetization model.

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Shashank Mudgal

Associate Director, Publisher Development

AdPushup

Shashank is experienced in analytics tools such as SAS, R, and Excel. Shashank also has experience in statistical analysis, descriptive statistics, data mining, predictive analytics using linear and logistic regression, segmentation, time series analysis, and sampling techniques.

Key discussion areas

  • Uncover the art of creating content that resonates with your target audience and drives growth.
  • Harness the power of GA4 to make informed decisions based on robust audience data intelligence.
  • Learn how to build and sustain an engaged audience that translates into increased revenue.
  • Learn how to integrate multiple data sources, including apps, while managing privacy
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